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December 2018
Table of Contents
EXHIBITOR Q & A
Shipping Crates
How can I customize and maintain my crates to make them easier to find and ship?
Design Strategy
What are some simple design strategies to communicate our offerings and cut through the clutter?
ASK DAN
Reasonable Accomodation
I'm being treated for depression. Should I reveal this to my boss or keep it to myself?
EXHIBITING 101
Sealing the Deal
It's important to know what is and is not negotiable when it comes to planning a corporate event.
AMMUNITION
Ideas that Work
Big Business, Logo Notion, Driving Result, On the Flip Side, and more
PRODUCTS
New Tools
LED Strands, Reverb backlit display, Reg Stands, and more
FIXING SNAFUS
Heart of Darkness
One moment the show was blazing with neon lights and LED screens, and then bam! Nothing. The silence was deafening.
VENUES
Miami Beach Convention Center
The Miami Beach Convention Center (MBCC) recently completed a three-year, $620 million renovation and expansion.
ARCHIVE
Out on a Limb
1972: Mannequins at EuroShop
EXHIBIT DESIGN
Moving Displays
Here are 11 examples of stands that creatively harnessed the power of movement.
CASE STUDY
Research to the Rescue
Syngenta employs various research tactics to raise its exhibit-audit grade from a C to an A.
LEAD MANAGEMENT
Lead, Follow, or Get Out of the Way
Ten tips to help you increase lead fulfillment and protect your exhibit-marketing program.
RESEARCH
Tech Knowledge
According to the results of our 2018 Marketing Technology Survey, the use of exhibit- and event-related tech has risen.
INSIGHT
Foreign Exchanges
How to Avoid International Incidents at Overseas Shows
PHOTO GALLERY
Hooked on a Ceiling
Ferag AG dazzled attendees with a 12,916-square-foot "ceiling" of 364 LED screens.
QUIZ
Rent Check
Try to deduce which booths are rentals and which are custom builds in this quiz.
TRADE SHOW TRENDS
Kinetic Elements
Learn how face-to-face marketers are incorporating the traffic-building allure of moving elements into their spaces.

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exhibitor q&a
Ask Dan
Q.
I'm being treated for depression. Should I reveal this to my boss or keep it to myself?

A.
Depression in the workplace is a widespread problem. In fact, The Impact of Depression at Work Audit reported about a quarter of employees had been diagnosed with it and about half of that group didn't tell their employers.

So while many in the workplace suffer from depression, there is no one universal solution to your individual situation. There are several important aspects you might consider here, however, such as how your company culture deals with these issues and how strong your relationship is with your boss. Essential as those considerations are, perhaps the most crucial one may be this: Is your depression interfering with your job? If it is, I advise a private chat with your manager. Explain that you are undergoing depression and receiving treatment for it. You may also wish to address the particular areas that are affected and how you are coping.

If you conclude your depression is not affecting your job adversely, you may wish to stay silent on the issue, or you could talk with your employer if you feel not hiding it would lighten your burden. In either case, know that your company is required to make "reasonable accommodation" for you and should be willing to work with you during your treatment. Granted, you may have a less-than-positive experience with some employers, but it's just as likely you could discover that your boss is in your corner. E



Dan Lumpkin, organizational psychologist, is the president of management-consulting company Lumpkin & Associates in Fairhope, AL. Need answers? Email your career-related questions to askdan@exhibitormagazine.com.
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