EXHIBITOR Insight Series

Insight: Panel
Bridging The Great Divide
Is there a growing disconnect between exhibitors and show organizers? Join us for a special EXHIBITORInsight livestream, where we'll examine the evolving needs of exhibitors and discover how top show organizers are working to better align with event objectives. Don't miss this all-star line-up of guest panelists, including The Exhibitor Advocate's Jessica Sibila, Robyn Davis of Exhibitors WINH LLC, and FFAIR's Adam Jones!

Insight: Panel
Venue Revue: 2025 Centers of Excellence Awards
Exhibit managers often are tasked with organizing and executing corporate events, which includes the all-important venue decision. And experienced pros know that all convention centers are not created equal. Join us to hear from representatives of the 2025 Centers of Excellence Awards winners and get an insider's view of what helps them rise to the top.

Insight: Panel
27th Annual Sizzle Awards: Honoring Red-hot Trade Show Promotions
Savvy marketers know that the most effective way to engage a potential customer is not through their budget, but through their heart, and the four winners of EXHIBITOR magazine's 27th annual Sizzle Awards did just that. Join us for a special EXHIBITORInsight session announcing the winners and revealing how these scorching trade show promotions set 2023 ablaze.

Insight: Panel
How to Make AI Work for You
With all the buzz around AI, it feels like you should embrace it - or risk being left behind. Join us for a special 45-minute panel discussion to learn how this game-changer is impacting trade shows and events, and how you can make artificial intelligence work to your advantage.

Insight: Panel
Award-Winning Corporate Events
This year's Corporate Event Awards feature three companies that were able to do more with less. They created engaging, interactive, enriching experiences our judges called "memorable," "grand," and "impressive." These award-winning events prove that you can't attach a price tag to inspiration.

Insight: Panel
Measuring Your Event Success
Event marketers know that the magic of events is in client retention and relationship building, but it's challenging to attach metrics to those important factors. And that's what your boss wants! Join us for a special Exhibitor Insight webinar on measuring an event's ROI. In this 45-minute panel discussion, you'll learn which key factors need your attention and how to measure ROI more effectively despite changing attendee needs.

Insight: Panel
The Best of CES 2024
This year's International Consumer Electronics Show featured more than 4,300 companies, all showcasing their wares in the exhibit hall. The exhibitors that earned a spot on our 2024 Best of CES list created user-friendly spaces that combined inspired design with stellar fabrication, solid content, and engaging experiences. Be inspired by their exhibits, learn from their advice, and adopt these tactics for your next trade show or event.

Insight: Panel
2024 Portable/Modular Awards
Portable and modular exhibit components offer a versatile, cost effective, and sustainable method to create effective booths that stop traffic. Join us as we announce the winners of our 2024 Portable/Modular Awards program. Learn about the creative spark behind the design and check out the photos, which will provide a veritable look book for any exhibit manager seeking inspiration for their program.

Insight: Panel
EXHIBITORLIVE 2024 Preview
Our industry has undergone a huge evolution – with even more change on the horizon. How do you develop the skills to meet the new demands of our industry head-on? Our panel of EXHIBITORLIVE faculty will give you a sneak peek at educational sessions coming to Nashville, February 25-28. Get a taste of the sessions and workshops coming to EXHIBITORLIVE, and discover the skills and strategies you'll need to find success on the show floor in 2024.

Insight: Innovations
The 2023 EDA Awards: Honoring Top Designers in the Field
Join us to hear from the designers who inspire and prove that sometimes the only answer to "loud" is "louder."

Insight: Panel
Venue Revue
Experts discuss some of North America's best convention centers for trade shows and events.

Insight: Innovations
Honoring Excellence: The 2023 Sizzle Awards
Join us for a panel discussion to see how this year's winners breathed life into their award-winning ideas.

Insight: Panel
Rental Rookies
If you're new to the rental game, join us to help decide whether a rental is right for you.

Insight: Innovations
Events Reinvented
Discover unique ways to build connections at your corporate events.

Insight: Reports
Beyond the Surface: EXHIBITOR Insights Report
Understand the data and provide strategies for overcoming common struggles in the trade show industry.

Insight:
EXHIBITOR Magazine's 37th Annual Salary Survey
Tune in to discover whether your annual compensation is on par with industry averages.

Insight: Innovations
EXHIBITORLIVE 2023 Best of Show Winners
The exhibit designs remained as inspiring and inventive as ever for this year's EXHIBITORLIVE.

Insight: Innovations
EXHIBITORLive Preview
A taste of what EXHIBITORLIVE has to offer and learn a bit about the skills and strategies you'll need to succeed moving forward.

Insight: Innovations
Your Guide to EuroShop 2023
Go inside the triennial European event for the exhibition, event, and retail industries.

Insight: Innovations
The Best of CES 2023
See how the EXHIBITOR editorial team ranked the 20 most impressive stands from CES 2023.

Insight: Innovations
Exhibit-Design Eye Candy: The Ten Best Designs from This Year's Exhibit Design Awards
What's hot and what's not in the world of exhibit and experiential design.

Insight: Innovations
Unconventional Venues: Inside America's Best Convention Centers
A panel comprised of representatives from some of North America's best convention centers give you an inside look at what makes them the best of the best.

Insight: Panels
New Takes on New Builds
A panel of exhibit experts help you through the new-build process.

Insight: Sessions
Trade Show Traffic Jams
In this session, we will examine a trio of Sizzle Award-winning exhibit promotions sure to spark an inspirational idea or two.

Insight: Reports
Industry Update
This EXHIBITORInsight Report will showcase the latest data on everything from budgets and booth sizes to corporate travel bans and audience quality.

Insight: Panels
Event Horizon
Hear from the marketers and agencies behind this year's Corporate Event Award-winning strategies.

Insight: Innovations
Best of Show: What Stood Out at EXHIBITORLIVE
An overview of the latest products and eye-catching exhibits that stood out at EXHIBITORLIVE 2022.

Insight: Innovations
I'm Going Live: A Virtual Preview of EXHIBITORLIVE
This sneak peek will help you start a list of must-see offerings and must-visit booths.

Insight: Sessions
What's New: EXHIBITORLIVE Faculty Members Spotlight New Sessions
Members of the EXHIBITORLIVE faculty are here to help by previewing upcoming educational sessions to be held on site at Mandalay Bay.

Insight: Chat
The Return of Live Events: Simple Strategies and Testing Solutions to Bring People Back Together Safely
Tune in to hear about the current state of the pandemic, and a holistic approach to event safety.

Insight: Session
EXHIBITOR Magazine's World Expo Awards
During this EXHIBITORInsight session, we'll be spotlighting the winners of EXHIBITOR Magazine's World Expo Awards...

Insight: Innovations
The Best of CES 2022
This year's International Consumer Electronics Show featured 2,300 companies, all showcasing their wares in the live event's in-person exhibit hall.

Insight: Sessions
Inside the C Suite: CMOs Weigh in on NextGen Events
Sally Ann Lopez, the senior director of marketing and operations for the CMO Council, will give us a glimpse into the C suite, including what CMOs really value.

Insight: Chat
Better Safe Than Sorry: Safe Exhibiting Practices for Post-COVID Trade Shows & Events
EXHIBITOR advocates a pragmatic approach of slightly redesigned spaces, simply implemented safety protocols, and strategically reimagined tactics.

Insight: Innovations
The Great Reengagement: How to Jumpstart Your Return to Live Trade Shows and Events
During this panel discussion, six industry pros representing the Top 40 exhibit providers in the business will weigh in with their insights, advice, and predictions for the future.

Insight: Innovations
I'm Going Live: A Virtual Preview of EXHIBITORLIVE
Get an exclusive preview of the new products, innovative solutions, and immersive experiences attendees will discover later this month at EXHIBITORLIVE in Las Vegas.

Insight: Panel
Centers of Excellence: The Future of Trade Show Facilities
Hear from a panel comprising representatives of top North American convention centers what venues are already implementing to make future events as safe as possible.

Insight: Panel
The New Post-Pandemic Engagement Rules for Trade Shows
Join us as our panel of industry leaders cover the implications across all facets of the trade show experience.

Insight: Session
Ready to Return: How to Prepare for Post-COVID Trade Shows and Events
Betsy Earle will share her insight from having planned, attended, and exhibited at a number of trade shows held during the pandemic.

Insight: Reports
COVID-19: The Beginning of the End?
Explore new data from corporate exhibit managers, as well as vendors and suppliers of trade show-related goods and services, regarding everything from vaccines to virtual events, layoffs to live trade shows, and ROI to RFPs.

Insight: Innovations
Virtual Virtuosos: Demos from Digital Exhibit, Event, and Experience Providers
Part Two
Join us and see the lay of the virtual landscape – and how you can make the most of this new digital frontier.

Insight: Innovations
Virtual Virtuosos: Demos from Digital Exhibit, Event, and Experience Providers
Part One
Join us and see the lay of the virtual landscape – and how you can make the most of this new digital frontier.

Insight: Sessions
Keys to Virtual Success: Lessons Learned from Kellogg's Virtual Experience
To help you navigate these "new normal" waters and wade into the idea of virtual and hybrid solutions, we offer up this EXHIBITORInsight Session featuring one globally recognized brand's successful pivot to online alternatives.

Insight: Innovations
The Best of CES 2021: Inspiring Exhibits and Expert Advice
The EXHIBITOR editorial team ranked the 10 most impressive virtual exhibits and activations from CES 2021.

Insight: Chat
The Changing Role of Virtual Events in 2021
EXHIBITOR editor Travis Stanton interviews Andrew Denlow of virtual-event provider Premiere Global Services Inc. (PGI). Together, they will deliver insight into virtual-event technology innovations to expect this year and after.

Insight: Innovations
Past, Present, and Future: Lessons from the Goldbergs
EXHIBITOR editor Travis Stanton interviews undeniable industry experts Mark and Mim Goldberg about their 40 years in the tradeshow world.

Insight: Report
Industry Update: New Data on COVID-19 and the Return of Live Events
What will the future of face-to-face marketing look like? And when will this "new normal" finally arrive?

Insight: Chat
A Path Forward: IAEE's Essential Considerations for Safely Reopening Exhibitions and Events
This session will present a Cliffs Notes version of that master plan, focusing specifically on how it pertains to exhibit and event marketers as they begin returning to exhibit halls around the world.

Insight: Innovations
Creating a Safer Exhibit Environment: Reassuring Exhibitors and Attendees So They Return
Discover how to create safer show-floor environments based on data obtained through independent laboratory testing.

Insight: Innovations
Unique Virtual Experiences
This session will offer up four unique virtual experiences you can adopt and adapt for use in your virtual exhibits and events.

Insight: Panel
Venue Confidential: An Inside Look at Convention Center Safety
Get a sneak peek at the data from EXHIBITOR's fourth survey on how COVID-19 has impacted the trade show and events industry.

Insight: Report
Industry Update: EXHIBITOR Previews New Info
on the Future of Trade Shows and Events
As the industry looks ahead to the reemergence of live trade shows and events, it's essential that we understand the measures already being taken to safeguard exhibitors and attendees alike.

Insight: Chat
Inside CES 2021: An Exclusive Look at the Show's Pivot to All-Digital
Hear directly from Karen Chupka, executive vice president of CES, on what went into the decision to make the CES 2021 event an all-digital experience.

Insight: Innovations
Innovative Ideas from Top Exhibit Producers: Part Two
In this session, three more top exhibit producers will share their innovative ideas to help you connect with customers and begin planning for the return of live trade shows and events.

Insight: Innovations
Innovative Ideas from Top Exhibit Producers: Part One
In this session, three top exhibit producers will share their innovative ideas to help you connect with customers and begin planning for the return of live trade shows and events.

Insight: Session
Inside Canon Medical's Virtual Exhibit
What exactly is a virtual exhibit, and how do you go about creating one? Canon Medical Systems USA Inc.'s manager of exhibit marketing, Debbi Kemp, will provide viewers a deep dive into how her company pivoted when one of its biggest live events went virtual.

Insight: Report
Breaking News: EXHIBITOR Previews New Data on the Future of Trade Shows and Events
Get a sneak peek at the data from EXHIBITOR's third survey on how COVID-19 has impacted the trade show and events industry. Learn what corporate exhibit managers are doing to reach customers during this downturn, when respondents anticipate returning to the trade show floor, and what events might look like in a post-COVID world.

Insight: Session
Success Metrics for Online, Hybrid, and In-Person Events
Joe Federbush, president and chief strategist at Evolio Marketing, will share how to effectively measure success in this new landscape, including how to define objectives, select appropriate online and in-person metrics, and utilize various methodologies to track that all-important data.

Insight: Chat
About-Face: Physical to Digital
The about-face from physical to digital is a tremendous opportunity to innovate in digital events. This is a time to hone the skills we have and quickly develop new ones. We can't fall back and remain comfortable. Now is the time to learn, innovate, and try new things. We must embrace this significant passage to digital events and develop ways to engage, inform, and delight our audiences.

Insight: Panel
Risk Assessment: Safety, Security, and COVID-19
What is risk assessment, and what does it mean in the context of face-to-face marketing? From security measures to COVID-related concerns, accurately assessing risks and proactively preparing for them can mean the difference between a safe event and a trade show tragedy. During this Insight Panel – moderated by Exhibitor Media Group's president and chief operating officer Randal Acker and featuring T&M Protection Resources' vice president and managing director of the Security Consulting Services division – will explain the importance of assessment templates, intelligence briefings, and keeping your clients and stakeholders informed.

Insight: Chat
The Experience Economy: Before and After COVID-19
COVID-19 has impacted every facet of marketing and business, but live experiences and events may very well be the hardest hit. Get insights on the past, present, and future of experience-based marketing from the person who literally wrote the book on the subject.

Insight: Innovations
Tech Tour: Part Two
Take a guided virtual tour of the latest tech offerings in the exhibiting industry. Each participating company will deliver a brief product introduction, featuring ebooth services llc, Exhibit Concepts Inc., Impact XM, Inhance Digital, Reality Engineering Solutions, and Hamilton Exhibits.

Insight: Innovations
Tech Tour: Part One
Take a guided virtual tour of the latest tech offerings in the exhibiting industry. Each participating company will deliver a brief product introduction, featuring ABCOMRENTS, Freeman, Integrate, Nash Imaging, and Pixel Light Digital Media.

Insight: Report
Industry Update: New Data on the Future of Trade Shows and Events
Travis Stanton
On the heels of the EXHIBITOR Insight Report "COVID-19's Impact on the Trade Show Industry" released last month, this session will provide an executive overview of updated data on the future of face-to-face marketing.

Insight: Session
Your Restart Begins With a One Page Plan
Marc Goldberg
Restart and recovery means recovery. Pivoting requires planning. Use of a one page planning tool provides flexibility to adjust to a constantly changing environment. In this session you will learn a painless way to advance your value proposition.

Insight: Chat
WHO Knows: A Guide to the World Health Organization's Recommendations for Trade Shows, Events, and other Mass Gatherings
Charles Pappas
With the face-to-face marketing industry slowly coming back to life here and abroad, EXHIBITOR magazine senior writer Charles Pappas took an in-depth look at the World Health Organization's guidance on mass gatherings. In this Insight Chat, Pappas will discuss his research and answer 10 questions regarding how the WHO guidelines may apply to trade shows and corporate events.

Insight: Session
Food and Beverage: How Will it Change Post Covid-19?
Tracy Stuckrath, CSEP, CMM, CFPM, CHC
COVID-19 has thrown food and beverage service into the kitchen stand mixer. What will come out of the mixer, no one truly knows. What we can be sure of is that food safety will be the centerpiece, high on the platter. Tracy Stuckrath explores what event organizers need to know.

Insight: Chat
DISRUPTION-PROOF PRODUCTIVITY: How to Be Super Productive in an Age of Disruption
Andy Core, CEO of Core Change Institute and author of "Change Your Day, Not Your Life"
Interruptions are productivity killers. Feeling overwhelmed zaps your motivation and quality of life. Andy helps you overcome interruptions with a few shifts in your productivity mindset.

Insight: Report
EXHIBITOR Insight Report: COVID-19's Impact on the Trade Show Industry
Travis Stanton, Editor of EXHIBITOR Magazine
EXHIBITOR Magazine's Travis Stanton presents the results of EXHIBITOR's two-part research initiative to help you get a glimpse of what the future holds for face-to-face marketing.