Exhibiting &
Event Topics
EXHIBITOR
Magazine
Find It
Marketplace
EXHIBITOR
LIVE
EXHIBITOR
Education Week
EXHIBITOR
eTrak
CTSM
Certification
EXHIBITOR
Insight
EXHIBITOR
Awards
News
Network
Advertise
With Us

March 2020
Table of Contents
EXHIBITOR Q & A
Sponsoring Versus Hosting
Should we host our own hospitality event or sponsor something already organized by the show?
Small Booths
How can I improve my chances of getting an appreciable return from a small booth?
ASK DAN
Asking for a Raise
How do I ask my boss for a well-deserved pay hike?
EXHIBITING 101
Five Tips for New Builds
Here are important - but often overlooked - items to consider when planning a new exhibit.
AMMUNITION
Ideas That Work
Hold the Phone, Auto Focus, Comfort Food, and more.
FIXING SNAFUS
Taking a Seat
What the boss wants, the boss gets. It didn't matter that it was never a part of our original plan.
VENUES
Washington State Convention Center
The Washington State Convention Center in Seattle stands in the heart of the Emerald City.
PORTFOLIO
Presentation Stations
Six examples of theaters that not only drew a crowd but also made a positive, on-brand impression in the process.
QUIZ
Weight a Minute
Try to guess the weight of these booths that, despite being light on the scales, left a heavy impact on attendees.
PHOTO GALLERY
Self Service
National Oilwell Varco Inc. built a booth designed to appeal to clients, prospects, and VIPs on a personal level.
ARCHIVE
By Land and by Sea
1904: An early form of augmented reality with a simulated voyage to Paris debuts at the Louisiana Purchase Exposition.
CASE STUDY
Gatorade Drinks Outside the Box
The Gatorade Company appeals to athletic influencers via a mix of gamification and education.
MANAGEMENT
Myth Buster
EXHIBITOR debunks six common misconceptions held by exhibit-marketing newbies.
INTERNATIONAL
A Quick Guide to General Data Protection Regulation
We sifted through the 88 pages of GDPR regulations to find the parts that pertain most to exhibitors.
PORTFOLIO
Belly Up!
Here are six examples of in-exhibit hospitality bars that offer form, function, and style straight up.
INSIGHT
Game Changer
Author Jim Gilmore predicts what the future holds for experiential marketing.
GLOBAL
International Exhibiting Guide: Paris
The least you need to know about exhibiting in Paris
International Exhibiting Guide: Abu Dhabi
The least you need to know about exhibiting in Abu Dhabi
International Exhibiting Guide: Buenos Aires
The least you need to know about exhibiting in Buenos Aires

Stay Informed
To be notified of new content from Exhibitor Magazine, please enter your e-mail address:
global venues
Paris, France
Value Added Tax
➤ France's VAT is called TVA. It is 20 percent, and it applies to all trade show materials and services provided in France.
➤ U.S. companies should file for VAT refunds. A reputable VAT reclamation company will be familiar with the appropriate rules and documents.
Voltage
➤ Trade show venues in France operate on 220 volts.
➤ It is recommended that you bring any necessary adapters with you for in-booth electrical equipment.
Garbage
➤ Fees for trash and building-material removal will be set and collected by the show contractor.
➤ Disposal of build-and-burn exhibits generally runs approximately $300 per cubic meter depending on the particular show.
Cellphones
➤ Local pay-as-you-go and prepaid SIM cards are easily available throughout Paris. Proof of identity is needed to buy SIM cards.
➤ Most U.S. visitors can use their network providers' international plans in all EU countries at similar costs.
Shipping
➤ France is part of the EU and is therefore subject to central EU customs and shipping regulations.
➤ When shipping to Paris from the United States, allow a minimum of two to four days for airfreight and two weeks for ocean freight. Some items, such as food products, pharmaceuticals, and military equipment, may experience longer delays due to inspections.
Payments
➤ Most show organizers will require prepayment for all on-site services, which can be made via wire transfer, bank check, or credit card.
➤ Exhibit houses typically ask for a 50-percent down payment, most often paid via wire transfer. Large projects may require another partial payment.
➤ Fees and surcharges are typically not applied to credit card transactions.
Greetings and Culture
➤ The common greeting in French is "bonjour," which should be followed by"madame" or "monsieur."
➤ Greetings and farewells in France always include a handshake. A more familiar greeting between men and women and between two women might involve a kiss on both cheeks. Cheek kisses between men are less common.
Hospitality
➤ In-booth hospitality is common in Paris, especially if you intend to conduct meetings in your exhibit. Even small booths typically serve coffee, juice, water, and soda.
➤ The amount of food served also tends to increase with the size of the booth. Smaller exhibits offer packaged snacks such as chips, peanuts, or pretzels. Larger exhibits provide breakfast pastries, sandwiches, cakes or pies, appetizers, and other catered foods. It is against the law to bring fresh foods or to prepare foods yourself (other than for your own consumption) in the exhibit hall.
➤ Many exhibitors serve alcohol. Beer and wine (as well as whiskey and vodka in large exhibits) is common. There are no special permits needed to provide alcoholic drinks.
Language
➤ While English is the lingua franca of business, having personnel who can speak or translate into French and German is helpful. French people who speak English usually have studied the British version, so expect some colloquial differences even if attendees appear fluent.
➤ English-only speakers should apologize for any language difficulties if they are unable to communicate.
➤ While logos and business cards need not be translated from English, translating graphics into French is a good idea.
➤ Having promotional literature in English, French, and German is also advised.
Staff Attire
➤ While casual attire might be appropriate in certain industries, many professionals dress conservatively. Men and women should invest in business clothing that is well-made and reflects Paris' status as the fashion capital of the world.
➤ Since there is often no padding under carpeting, staffers should wear comfortable shoes.
Installation and Dismantle
➤ There are no labor unions for I&D in Paris. Exhibitors can carry in and erect their own booths. However, most setups are done by exhibit builders.
➤ Any additional labor needed for I&D should be arranged through the show contractor prior to the event. Generally, laborers will not speak English, so request a supervisor who speaks English if no one on your team is fluent in French. Exhibitors should also plan to provide local workers with tools, ladders, and other equipment.
➤ Labor rates are often charged per hour for eight hours, and rates go up for overtime, weekends, and holidays.
➤ Electrical connections are generally provided by the venue. It is up to your exhibit builder to plug in electrical devices.
➤ Most venues require a signed "certificate of conformity for the electrical installation" that places responsibility for proper electrical hook-ups on the exhibit house or the exhibitor itself.
➤ Exhibitors are required to submit a list of materials used in their booths, as France has strict regulations regarding the use of certain materials, particularly wood, glass, and Plexiglas.
General Facts and Tips
➤ Business in France – and Europe in general – is built upon relationships. It is important to listen to attendees and spend time with them at a show, so avoid rushing booth visitors in and out of your exhibit.
➤ Public transportation is very accessible in Paris, but pay attention to the frequent strikes that affect rail and bus service and beware of pickpockets.
➤ Regulatory hurdles, such as fire inspections and material usage, can be frustrating. Make sure to submit booth plans in a timely manner as prescribed by show management.
➤ Carrefour is the French version of Walmart, and it can be a source of last-minute necessities such as printer paper, prepackaged snacks for the booth, bottled water, and other basic supplies.
➤ Approval and licensing to play music in your booth must be obtained from the show organizer or through www.sacem.fr.
Safety
➤ Measuring more than 2.6 million square feet, Paris Nord Villepinte (www.viparis.com/en/site/paris-nord-villepinte) is France's largest exhibition complex. The venue, which is located halfway between Paris and Paris-Charles de Gaulle Airport, features 285 nearby hotels, including 21 five-star options.
➤ Paris Expo Porte de Versailles in the city's 15th arrondissement boasts more than 2.3 million square feet of exhibition space across seven pavilions.
➤ Most of the convention and exhibition venues in and around Paris are owned by Viparis Holdings (www.viparis.com/en), which also hosts such expos as the Paris Motor Show, the International Agriculture Show, and the Paris Air Show.
SOURCES
Emmanuel Pitchelu, director, Expo Services International (ESI), Roissey en France, France; Waki Rais, executive director, exhibitions, FILS International Freight and Logistic Services LLC, VENUE PHOTO: 2P2PLAY / SHUTTERSTOCK.COM
Join the EXHIBITOR Community Search the Site
TOPICS
Measurement & Budgeting
Planning & Execution
Marketing & Promotion
Events & Venues
Personal & Career
Exhibits & Experiences
International Exhibiting
Resources for Rookies
Research & Resources
MAGAZINE
Subscribe Today!
Renew Subscription
Update Address
Digital Downloads
Newsletters
Advertise
FIND IT
Exhibit & Display Producers
Products & Services
All Companies
Get Listed
EXHIBITORLIVE
Sessions
Certification
Exhibit Hall
Exhibit at the Show
Registration
ETRAK
Sessions
Certification
F.A.Q.
Registration
EDUCATION WEEK
Overview
Sessions
Hotel
Registration
CERTIFICATION
The Program
Steps to Certification
Faculty and Staff
Enroll in CTSM
Submit Quiz Answers
My CTSM
AWARDS
Sizzle Awards
Exhibit Design Awards
Portable/Modular Awards
Corporate Event Awards
Centers of Excellence
NEWS
Associations/Press
Awards
Company News
International
New Products
People
Shows & Events
Venues & Destinations
EXHIBITOR News
© Exhibitor Group | The Leader in Trade Show and Corporate Event Marketing Education PO Box 5996, Rochester, MN 55903-5996 | (507) 289-6556 | Need Help? Ask Scott