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Photo Gallery This Old House Keen Inc. skillfully repurposes components from 16 of its previous stands. |
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Education Book Smart EXHIBITOR asked the members of its 2019 Editorial Advisory Board to build a reading list for face-to-face marketers. |
Research The Statistics of Sponsorships The majority of marketers currently invest in trade show sponsorships. But are they worth the investment? |
Portfolio Marvelous Multimedia Six multimedia examples show how to add some movement, a little light, and a sprinkle of magic to your next exhibit. |
Case Study Honda's Augmented Storytelling Honda Motor Co. Inc. uses augmented reality to generate 72 percent more dealership contact requests. |
Measurement Calculating Value: 6 Metrics to Prove Your Program's Worth We reached out to four measurement masters to demystify the most effective metrics. |
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