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Marlys Arnold's Build A Better Trade Show Image Wins 2024 Best Indie Book Award®
1/15/2025
KANSAS CITY, MO - Build A Better Trade Show Image by Marlys Arnold has been awarded the prestigious 2024 Best Indie Book Award (BIBA®) in the Marketing category. This recognition highlights the book's contribution to the field of trade show marketing and its valuable insights for exhibitors. Build A Better Trade Show Image is a comprehensive guide designed for both first-time and experienced exhibitors. The updated second edition offers fresh ideas and practical strategies to enhance trade show experiences. It covers essential topics, including how to set realistic goals, create a unique exhibit theme, train booth staff, and implement non-traditional techniques to gather leads. Each section is organized around the analogy of building a house, ensuring readers construct a solid foundation for their trade show marketing efforts. "To be honored with this award is incredibly exciting, not only for me but also for the entire trade show and events industry," said Arnold. "I wrote this book to provide exhibitors with the tools they need to succeed. Winning this award reaffirms the importance of trade shows as a marketing strategy." The Best Indie Book Awards is an international contest that recognizes and celebrates outstanding work by independent authors. Build A Better Trade Show Image is distinguished among numerous entries in the Marketing category. For more information about the book and the award, visit Best Indie Book Award at: https://bestindiebookaward.com/live/product/build-a-better-trade-show-image/ About Marlys Arnold Marlys Arnold is a seasoned marketing consultant and author dedicated to helping organizations of all sizes and types maximize their trade show presence. With more than two decades of experience, she provides actionable insights and innovative marketing solutions for exhibitors. Contact: marnold@imagespecialist.com |
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