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CEIR Releases First Report in New Series on Exhibit and Sponsorship Sales Approaches Driving Revenue Growth
10/5/2023
Today CEIR released the first report in the Exhibit and Sponsorship Sales Approaches Driving Revenue Growth Series. Report One: Planning, Offerings, Outlook Moving Forward details activities for events held and planned from 2020 through 2024. It pinpoints which offerings are rated most effective in generating revenue and outcomes in costs and gross revenues for recent events held from 2020 through 2023. This report details results indicating the ongoing rebound of the industry. Readers will gain insights on where to focus during these transitional times, to recoup revenues and drive growth moving forward. Insights from this series will keep you informed on how exhibit and sponsorship sales approaches are evolving at B2B exhibitions in this fast-paced changing environment, and which are working best today. Benchmarks will provide a snapshot on considerations for planning, profile of exhibit and sponsorship sales teams today and outlook moving forward, average booth space rates, and more! This series is available at no charge to CEIR subscribers and IAEE members. You can download/purchase this report here. Contact: questions@exhibitormagazine.com |
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