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Overhead Auto
Exhibitor: BMW Group
Show: Internationale Automobilausstellung
Design: Franken Architekten, Frankfurt/Main, Germany, 49-69-29-72830, www.franken-architekten.de; Meire&Meire GmbH, Frechen-Königsdorf, Germany, 49-22-34-96605-0, www.meireundmeire.de
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Off the Floor
Exhibitor: Templeton Hospitality
Show: Hospitality Design Expo
Design: KMT Creative Group, Chattanooga, TN, 423-634-9070, www.kmtcreative.com
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Water Works
Exhibitor: BSH Bosch and Siemens Home Appliance Group
Show: Kitchen/Bath Industry Show & Conference
Design: The Design Agency Inc., Buffalo Grove, IL,
800-228-5046, www.designagency.com
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You wouldn't expect to find this type of quiet sophistication inside an online-gaming company's exhibit. Nevertheless, the soothing red hues, square forms, and "ploppable" furniture beckon even callused-thumb gamers to wander in, sit back, and hit "pause" for a few quiet moments.
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How do you show more than 100 carpet samples without swamping your booth with swatches? You create a giant product display. Running diagonally across the 20-by-30-foot space, this S-shaped display wall features roughly 60 two-sided squares with a different sample on each side. |
To convey that its washers and dryers conserve water, the Bosch brand positioned two washer/dryer sets with 79 glasses overhead. The blue-water-filled glasses represent the water saved by the efficient washer, while sunflowers add a natural touch to underscore the eco-friendly message.
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Bowling Us Over
Exhibitor: Kraus USA Inc.
Show: Kitchen/Bath Industry Show & Conference
Design: Kraus USA Inc., Long Island City, NY, 800-775-0703, www.kraususa.com
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Fashion with Function
Exhibitor: Window Mannequins
Show: EuroShop
Design: Window Mannequins, Carros Cedex, France,
33-4-93-29-21-41,
www.window-mannequins.com
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A New Perspective
Exhibitor: Intel Corp.
Show: International Consumer Electronics Show
Design: The Taylor Group, Brampton, ON, Canada,
905-451-5800, www.taylorinc.com
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While sinks are typically found under faucets, these stunning wall-mounted bowls allow attendees to admire them from the aisles. The carefully crafted backlit display, with faucets mounted on pedestals below, showcases oodles of products without creating congestion inside the exhibit.
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It doesn't get much more dramatic than this black and white display from Window Mannequins. Black-toned mannequins become high-fashion art against a backdrop of irregular black and white slashes. Meanwhile, numbers painted on the floor next to the mannequins identify each individual product.
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Sometimes, a little change in perspective is all you need to draw attention to your product. Rather than sitting on a lap or tabletop, these laptops are positioned at various angles and arranged vertically to draw the curious eye. Amid internally lit housings, they scream "look at me!"
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