Trade Show Measurement Made Easy

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Education Week

Chicago, IL
July 10 - 12

Boston, MA
August 21 - 23

Charlotte, NC
November 7 - 9

CTSM at
FastTrak

Boston, MA
Monday, August 21, 2023
3:00 pm - 3:45 pm

1019 CTSM5
Best Practices:
Trade Show Measurement Made Easy
45 Minute Session

Using newer technology, measurement on the show floor is now easier than before. This can work for all booth sizes, from a 10x10 to an 80x80 or larger. Through actual show results, attendees will learn:

•	How to measure impressions and engagement on the show floor

•	To make daily adjustments based on real-time data

•	How to do post show reporting to leadership, to make better future decisions about your trade show program

CTSM 5
CTSM Candidates with 5 or more years of experience may take this session in place of certain five-digit required sessions, with prior approval.

FACULTY:

Carmine DeFalco, president, creative director, Pixel Light Digital Media Inc.
Carmine has spent the last 30 years helping clients engage, track, and deliver for their targets through innovative digital solutions. Across many corporate adventures, he’s accumulated a deep creative and technological expertise that makes him and his team valuable partners to marketers, educators, and communicators. Carmine’s work covers a wide range of disciplines including web/mobile apps, animation/video, augmented/virtual reality, digital sales tools, interactive displays, analytics, and user experience.
Connect with Carmine DeFalco:


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