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The National Conference and Exhibition for Trade Show and Corporate Event Marketing
Conference: Monday, June 20 - Thursday, June 23, 2022             Exhibit Hall: Tuesday, June 21 - Thursday, June 23, 2022
REGISTER
TODAY!
CTSM Required Sessions Scheduling Guide
To fulfill the educational component of the CTSM certification program, these 23 REQUIRED sessions must be taken,
along with 7.5 hours of elective sessions for a total 42 hours of classroom study.
The REQUIRED sessions end in the letter R.
Mon
JUNE 20
Tue
JUNE 21
Wed
JUNE 22
Thu
JUNE 23
1008R CTSM
How To Measure the Value of Trade Show Participation - Part I: Basic Concepts
1 PM
1009R CTSM
How to Measure the Value of Trade Show Participation - Part II: Practical Application
3 PM
2001R CTSM
Selecting the Right Shows for Your In-Person Events: The Critical Decision
10 AM
2003R CTSM
The Nuts and Bolts of Budgeting for Results
8 AM
2004R CTSM
Don't Skip the Meetings –Pre-, At- and Post-: Guideposts to Success
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
2014R CTSM
The Basics of Trade Show Project Management - Part I
1 PM
2015R CTSM
The Basics of Trade Show Project Management - Part II
3 PM
2072R CTSM
How To Train Your Booth Staff: A Three-Step Process for Inspiring and Firing Up Your Booth Staff
8 AM
3006R CTSM
Multi-Channel Marketing Strategies for Your Live Events and Trade Shows
3 PM
3015R CTSM
Integrated Marketing Communications
10 AM
3022R CTSM
No Exhibit is an Island - Building a Bridge to Success
4 PM
3050R CTSM
Focus on Attention: How to Optimize your Messaging on the Trade Show Floor
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
3048R CTSM
Sales and Marketing Alignment: How to Get - and Stay - on the Same Page
8 AM
3050R CTSM
Focus on Attention: How to Optimize your Messaging on the Trade Show Floor
1 PM
4005R CTSM
Conversations That Matter: Know Precisely What to Say to Manage Up - and Down
10 AM
4007R CTSM
Exhibit Law Primer: Legal Concepts and Practical Advice
3 PM
5010R CTSM
A Trip Around the World - Must-Knows for Global Exhibiting
4 PM
6008R CTSM
From Marketing to Measurement: 10 Steps to a Great Corporate Event
8 AM
6010R CTSM
The Basics of Event Planning and Management – Part I
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
6011R CTSM
The Basics of Event Logistics and Implementation – Part II
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
6017R CTSM
Graphics Boot Camp: The Basics Every Event Manager Should Know
8 AM
6020R CTSM
The @show Experience: Understand the Essentials of Exhibit Design
4 PM
7021R CTSM
Negotiating Skills to Win
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
7023R CTSM
Communicating with Others: Essentials for Success
Offered online via EXHIBITOR eTrak and/or at EXHIBITORFastTrak.
7058R CTSM
Thrive Under Deadlines: Strategies for Success
3 PM


Special notes for CTSM Candidates:
Candidates are required to take session 1008R prior to 1009R and 2014R prior to 2015R.
It would also be beneficial to take session 6010R prior to 6011R.

To receive credit on your transcript, be sure to take the quizzes online at www.CTSM.com/quizzes for each of your sessions taken. Quizzes must be taken within two weeks following EXHIBITORLIVE.

Save all of your session handouts. You will need them to prepare for the final exam.

Trade show and event managers who have five or more years of experience are eligible to replace some of the more basic CTSM required courses with elective sessions, with prior approval. Use this form to request approval before registering.



QUESTIONS?
Call or email our program administrator, Wendy Lewis at:
507.424.4881
wlewis@ctsm.com

Learn more about CTSM