This is the stuff you WISH you knew about exhibiting. From trade show "newbie" to the exhibit "expert", these are the pro-tips you have been longing for. With literally hundreds of trade shows under his belt, in a variety of industries, from computers and agriculture, to construction and pharmaceuticals, Scott is sharing some of his own personal "secret" discoveries and solutions that help make your trade shows easier, more successful, and profitable. Learn:
• Why you shouldn't spend that "extra" money on carpet padding
• How to save money during the grand-opening exhibit hall cocktail
• Give-aways that won't be throw-aways
• Dirty little drayage secrets
• Crowd gathering "action steps" that increase your lead counts immediately
• How to motivate your sales staff to maximize your exhibit potential
• PLUS, how to consistently pick the best booth-space location
• And more!