WHAT'S HAPPENING NOW:
SUBSCRIBE TO MAGAZINE
Exhibiting &
Event Topics		 EXHIBITOR
Magazine		 Find It
Marketplace		 EXHIBITOR
LIVE		 EXHIBITOR
Education Week		 EXHIBITOR
eTrak		 CTSM
Certification		 EXHIBITOR
Insight		 EXHIBITOR
Awards		 News
Network		 Advertise
With Us
CERTIFIED
TRADE SHOW MARKETER
My CTSM
Transcript
Submit Quiz Answers
Comprehensive Exam
Portfolio
Graduates
Logout
 
Required Session Substitution Request
(Offered to candidates with 5 or more years of experience)

I would like to replace one or more of the following required sessions for CTSM certification.
I understand that the exam will still be based upon the 23 core curriculum sessions.


Check the session(s) that you wish to replace, and indicate the replacement session(s):
1008R How to Measure the Value of Trade Show Participation - Part I: Basic Concepts

Allowed replacements:
1021 Attendee Tracking Technology for Trade Shows and Events: Best Practices and Case Study
1024 Measuring Event Diversity, Equity and Inclusion *
1025 Half-day Certificate Program: Evaluating Trade Show ROI -- Strategies and Tactics

Replace with session number:

 
1009R How to Measure the Value of Trade Show Participation - Part II: Practical Application

Allowed replacements:
1021 Attendee Tracking Technology for Trade Shows and Events: Best Practices and Case Study
1024 Measuring Event Diversity, Equity and Inclusion *
1025 Half-day Certificate Program: Evaluating Trade Show ROI -- Strategies and Tactics

Replace with session number:

 
2001R Selecting the Right Shows for Your In-person Events: The Critical Decision

Allowed replacements:
2007 40 Ways to Make the Last Day of the Show Productive
2008 Ten Strategies to Generate More Top-Quality Booth Traffic
2023 Crash Course: What You Need to Know About Trade Show Shipping
2037 Advanced Learning Session: Reproducible Small Booths That Can Still Stand Out
2041 Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness
2059 Partnering for Trade Show Triumph
2069 Half-Day Workshop: Beyond the Booth: Creating Bold Physical+Digital Event Activations
2080 Putting the 'Show' in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation *

Replace with session number:

 
2003R The Nuts and Bolts of Budgeting for Results

Allowed replacements:
2007 40 Ways to Make the Last Day of the Show Productive
2008 Ten Strategies to Generate More Top-Quality Booth Traffic
2023 Crash Course: What You Need to Know About Trade Show Shipping
2037 Advanced Learning Session: Reproducible Small Booths That Can Still Stand Out
2041 Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness
2059 Partnering for Trade Show Triumph
2069 Half-Day Workshop: Beyond the Booth: Creating Bold Physical+Digital Event Activations
2080 Putting the 'Show' in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation *

Replace with session number:

 
2014R The Basics of Trade Show Project Management - Part I

Allowed replacements:
2007 40 Ways to Make the Last Day of the Show Productive
2008 Ten Strategies to Generate More Top-Quality Booth Traffic
2023 Crash Course: What You Need to Know About Trade Show Shipping
2037 Advanced Learning Session: Reproducible Small Booths That Can Still Stand Out
2041 Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness
2059 Partnering for Trade Show Triumph
2069 Half-Day Workshop: Beyond the Booth: Creating Bold Physical+Digital Event Activations
2080 Putting the 'Show' in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation *

Replace with session number:

 
2015R The Basics of Trade Show Project Management - Part II

Allowed replacements:
2007 40 Ways to Make the Last Day of the Show Productive
2008 Ten Strategies to Generate More Top-Quality Booth Traffic
2023 Crash Course: What You Need to Know About Trade Show Shipping
2037 Advanced Learning Session: Reproducible Small Booths That Can Still Stand Out
2041 Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness
2059 Partnering for Trade Show Triumph
2069 Half-Day Workshop: Beyond the Booth: Creating Bold Physical+Digital Event Activations
2080 Putting the 'Show' in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation *

Replace with session number:

 
2072R How To Train Your Booth Staff: A Three-Step Process for Inspiring and Firing Up Your Booth Staff

Allowed replacements:
2007 40 Ways to Make the Last Day of the Show Productive
2008 Ten Strategies to Generate More Top-Quality Booth Traffic
2023 Crash Course: What You Need to Know About Trade Show Shipping
2037 Advanced Learning Session: Reproducible Small Booths That Can Still Stand Out
2041 Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness
2059 Partnering for Trade Show Triumph
2069 Half-Day Workshop: Beyond the Booth: Creating Bold Physical+Digital Event Activations
2080 Putting the 'Show' in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation *

Replace with session number:

 
3006R Multi-Channel Marketing Strategies for Your Live Events and Trade Shows

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
3011R How to Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
3015R Integrated Marketing Communications

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
3022R No Exhibit is an Island – Building a Bridge to Success

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
3048R Sales and Marketing Alignment: How to Get - and Stay - on the Same Page

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
3050R Focus on Attention: How to Optimize your Messaging on the Trade Show Floor

Allowed replacements:
3025 Integrated Marketing Strategies for New Product and Brand Launches
3031 Best Practices for Lead Capture *
3036 Message Magic: Crafting Compelling Content for Small Trade Show Booths
3041 Event Management - Doing More with Less and Demonstrating Clear ROI
3062 Half-Day Workshop: Humanize Your Target Audience with Attendee Personas

Replace with session number:

 
4005R Conversations That Matter: Know Precisely What to Say to Manage Up - and Down

Allowed replacements:
4006 Half-Day Workshop: Dare to Matter
4008 Liability Related to Social Media, Liquor and Host Issues, High Risk Activities *
4019 Elevate! Your Leadership - Setting Yourself Up for The Next Level
4100 Half-Day Workshop: The Art of Mastering Conflict - Communication Tactics to Navigate Challenging Situations

Replace with session number:

 
4007R Exhibit Law Primer: Legal Concepts and Practical Advice

Allowed replacements:
4006 Half-Day Workshop: Dare to Matter
4008 Liability Related to Social Media, Liquor and Host Issues, High Risk Activities *
4019 Elevate! Your Leadership - Setting Yourself Up for The Next Level
4100 Half-Day Workshop: The Art of Mastering Conflict - Communication Tactics to Navigate Challenging Situations

Replace with session number:

 
5010R A Trip Around the World – Must-Knows for Global Exhibiting

Allowed replacements:
5005/5006 Advanced Learning Session: Global Frameworks: Marketing from the Context of Culture, Parts I & II

Replace with session number:

 
6008R From Marketing to Measurement: 10 Steps to a Great Corporate Event

Allowed replacements:
6012/6013 Authors Executive Series: Creating Innovative Exhibit and Event Experiences
6022 Half-Day Workshop & Field Trip: The Best Thing Is Being There – Site Inspection Workshop
6068 The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive *
6074 Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness
6079 Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success
6100 Half-Day Workshop: Thriving Together - Crafting Your Trade Show Experience with Environmental and Social Sustainability

Replace with session number:

 
6010R The Basics of Event Planning and Management - Part I

Allowed replacements:
6012/6013 Authors Executive Series: Creating Innovative Exhibit and Event Experiences
6022 Half-Day Workshop & Field Trip: The Best Thing Is Being There – Site Inspection Workshop
6068 The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive *
6074 Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness
6079 Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success
6100 Half-Day Workshop: Thriving Together - Crafting Your Trade Show Experience with Environmental and Social Sustainability

Replace with session number:

 
6011R The Basics of Event Logistics and Implementation - Part II

Allowed replacements:
6012/6013 Authors Executive Series: Creating Innovative Exhibit and Event Experiences
6022 Half-Day Workshop & Field Trip: The Best Thing Is Being There – Site Inspection Workshop
6068 The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive *
6074 Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness
6079 Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success
6100 Half-Day Workshop: Thriving Together - Crafting Your Trade Show Experience with Environmental and Social Sustainability

Replace with session number:

 
6017R Graphics Boot Camp: The Basics Every Event Manager Should Know

Allowed replacements:
6012/6013 Authors Executive Series: Creating Innovative Exhibit and Event Experiences
6022 Half-Day Workshop & Field Trip: The Best Thing Is Being There – Site Inspection Workshop
6068 The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive *
6074 Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness
6079 Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success
6100 Half-Day Workshop: Thriving Together - Crafting Your Trade Show Experience with Environmental and Social Sustainability

Replace with session number:

 
6020R The @show Experience – Understand the Essentials of Exhibit Design

Allowed replacements:
6012/6013 Authors Executive Series: Creating Innovative Exhibit and Event Experiences
6022 Half-Day Workshop & Field Trip: The Best Thing Is Being There – Site Inspection Workshop
6068 The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive *
6074 Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness
6079 Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success
6100 Half-Day Workshop: Thriving Together - Crafting Your Trade Show Experience with Environmental and Social Sustainability

Replace with session number:

 
7XXXR TBD

Allowed replacements:
7024 Business Relationship Management: How Relationships Contribute to Your Professional Growth and Can Make a Positive Impact
7057 Authors Executive Series: Tips and Tactics to Motivate Stressed People
7100 Half-Day Workshop: Emergenetics - Meeting of the Minds

Replace with session number:

 
7058R Thrive Under Deadlines: Strategies for Success

Allowed replacements:
7024 Business Relationship Management: How Relationships Contribute to Your Professional Growth and Can Make a Positive Impact
7057 Authors Executive Series: Tips and Tactics to Motivate Stressed People
7100 Half-Day Workshop: Emergenetics - Meeting of the Minds

Replace with session number:

 
* These are 45-minute sessions. An additional 45-, 60- or 90-minute session will need to be taken in order to fulfill CTSM requirements

Name


Title


Company


Years of Experience


Phone Number


E-mail Address

Any comments or questions?

Option choices must be approved by the executive director of the CTSM program.
You will be notified of approval.
Questions?

Contact CTSM:
CTSM@exhibitorgroup.com
Join the EXHIBITOR Community Search the Site
TOPICS
Measurement & Budgeting
Planning & Execution
Marketing & Promotion
Events & Venues
Personal & Career
Exhibits & Experiences
International Exhibiting
Resources for Rookies
Research & Resources
 MAGAZINE
Subscribe Today!
Renew Subscription
Update Address
Digital Downloads
Newsletters
Advertise
 FIND-IT
Exhibit & Display Producers
Products & Services
Supplier to Supplier
All Companies
Compare
Get Listed
 EXHIBITORLIVE
Sessions
Certification
Exhibit Hall
Exhibit at the Show
Registration
 ETRAK
Sessions
Certification
F.A.Q.
Registration
 EDUCATION WEEK
Overview
Sessions
Hotel
Registration
 CERTIFICATION
The Program
Steps to Certification
Faculty and Staff
Enroll in CTSM
Submit Quiz Answers
My CTSM
 AWARDS
Sizzle Awards
Exhibit Design Awards
Portable/Modular Awards
Corporate Event Awards
Centers of Excellence
 NEWS
Associations/Press
Awards
Company News
International
New Products
People
Shows & Events
Venues & Destinations
EXHIBITOR News
© Exhibitor Group | The Leader in Trade Show and Corporate Event Marketing Education PO Box 5996, Rochester, MN 55903-5996 | (507) 289-6556 | Need Help? Ask Scott