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January 2020
Table of Contents
EXHIBITOR Q & A
Fabric Lightboxes
What factors should I consider when choosing a vendor and selecting fabric lightboxes?
Fabric Lightboxes
What factors should I consider when choosing a vendor and selecting fabric lightboxes?
ASK DAN
Professional Relationships
One of my staffers constantly butts heads with an account executive from our exhibit house. When should I intervene?
Professional Relationships
One of my staffers constantly butts heads with an account executive from our exhibit house. When should I intervene?
EXHIBITING 101
Tips for Smooth Setups
Ensure an on-time, on-budget, and hassle-free install by following these pieces of been-there, built-that advice.
Tips for Smooth Setups
Ensure an on-time, on-budget, and hassle-free install by following these pieces of been-there, built-that advice.
AMMUNITION
Ideas That Work
Distracted Driving, Word Play, Crate Expectations, Seed Idea, and more.
Ideas That Work
Distracted Driving, Word Play, Crate Expectations, Seed Idea, and more.
PRODUCTS
New Tools
Crowd Mic, Event Arches, Digital Business Cards, LED Light Bars, and more.
New Tools
Crowd Mic, Event Arches, Digital Business Cards, LED Light Bars, and more.
FIXING SNAFUS
What the Truck?
You'd think unloading a Humvee from the back of a truck would be a simple task. But you'd be wrong.
What the Truck?
You'd think unloading a Humvee from the back of a truck would be a simple task. But you'd be wrong.
VENUES
The Broadmoor
Nestled in picturesque Colorado Springs, The Broadmoor is a 5,000-acre campus with Italian Renaissance-style structures
The Broadmoor
Nestled in picturesque Colorado Springs, The Broadmoor is a 5,000-acre campus with Italian Renaissance-style structures
ARCHIVE
Horsing Around
1929: Equestrian equipment at the France-Cairo Exposition
Horsing Around
1929: Equestrian equipment at the France-Cairo Exposition
ALL-STAR AWARDS
EXHIBITOR Magazine's 22nd Annual All-Star Awards
Honoring the Individual Accomplishments of Exhibit and Event Managers.
EXHIBITOR Magazine's 22nd Annual All-Star Awards
Honoring the Individual Accomplishments of Exhibit and Event Managers.
Booth-Traffic Building Blocks
Elizabeth Thomas uses Legos and comic-book-inspired caricatures to engage with introverted attendees.
Elizabeth Thomas uses Legos and comic-book-inspired caricatures to engage with introverted attendees.
Flying High
Jenna Harris of Bell Textron Inc. achieves liftoff with a flying car and a soaring strategy at CES 2019.
Jenna Harris of Bell Textron Inc. achieves liftoff with a flying car and a soaring strategy at CES 2019.
Hunter's Victory App
Christine Sionne, CTSM, helps devise a new stand design and app that solve her product-related predicaments.
Christine Sionne, CTSM, helps devise a new stand design and app that solve her product-related predicaments.
The Greatest Show on Earth
Frank Jones develops an experiential exhibit inspired by the circuses of yesteryear.
Frank Jones develops an experiential exhibit inspired by the circuses of yesteryear.
Biogen Invests in Education
Joelle McCaslin leads Biogen Inc. in a bold new direction by emphasizing education over sales.
Joelle McCaslin leads Biogen Inc. in a bold new direction by emphasizing education over sales.
BEST OF 2019
Best of 2019
Revisit the 15 case studies, how-to guides, and columns that generated the most traffic on EXHIBITOR's website in 2019.
Best of 2019
Revisit the 15 case studies, how-to guides, and columns that generated the most traffic on EXHIBITOR's website in 2019.
Stay Informed
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To be notified of new content from Exhibitor Magazine, please enter your e-mail address:
products
New Tools
 The Crowd Mic system sidesteps the stumbles associated with answering audience members' questions during a large presentation by turning attendees' smartphones into wireless microphones. Comprising the 2-pound Atom device, which connects to a venue's audiovisual system and facilitates interactions with up to 1,000 attendees, and separate apps for participants and moderators, Crowd Mic enables audience members to text questions to the presenter or have their spoken questions broadcast on the room's speakers by talking into their smartphones. Meanwhile, the administrative app alerts moderators when audience members have questions, allows them to choose the next person to speak, and enables them to turn off an attendee mic at any time. Contact: Biamp Systems LLC, Beaverton, OR, 800-826-1457, www.biamp.com  Looking to add attention-grabbing elements to the entrance of your exhibit or the stage at your next corporate event? Stretch Shapes LLC's line of Event Arches creates an outsized presence with minimal setup. Available in six standard styles, including a 2-D, rainbow-shaped arc and a 3-D horseshoe "tunnel," Event Arches are made to order in practically any size imaginable. Sturdy aluminum framing bolts together for quick assembly, and pillowcase-style stretch-fabric skins create a taut, professional finish. Customers have their choice of more than a dozen colors of flame-retardant fabrics, as well as dye-sublimation printing of custom graphics. All arch styles can be easily augmented with lighting washes, and certain styles can function as projection surfaces for dynamic visual displays. Contact: Stretch Shapes LLC, Eugene, OR, 888-370-0202, www.stretchshapes.com  The Twist-3 and Twist-4 display cabinets make it easy to showcase your products in the best possible light while minimizing shipping and drayage costs. Made from heavy-duty plastic and measuring roughly 16 inches square, units features shelves capable of supporting up to 15 pounds, brandable Plexiglas window panels that can be added or removed as desired to create confined cubbies, and LED puck lights embedded in the underside of each shelf to illuminate the wares displayed below. Topping off at roughly 61 and 81 inches tall, respectively, Twist-3 and Twist-4 cabinets earn their name due to their ability to collapse and fit into a storage bag with no disassembly. Units are powered by a conventional electrical cord, and the LEDs are operated by an integrated switch. Contact: Orbus Exhibit and Display Group, Woodridge, IL, 630-226-1155, www.orbus.com  Make a memorable first impression – and ensure that your contact information doesn't get lost or accidentally thrown out when attendees sort through their swag bags – with Digital Business Cards, which essentially function as heavily branded microsites for your business. After texting a short keyword to a six-digit number or scanning a Quick Response code, prospects receive a link to your fully customized card. (Users capture the phone numbers of people who text their keywords and may also distribute their digital cards via text or email links.) Optimized for mobile and desktop viewing, cards can include images, text, and links to websites, social-media accounts, phone numbers, and maps. A download button enables recipients to quickly import all of your information to their contacts. What's more, digital cards can feature 30-second, 1-, or 2-minute videos promoting your company and/or up to a 60-second audio clip. Contact: Digital Accelerant LLC, Dallas, GA, 404-210-6854, www.digitalaccelerant.com  LiteLinks LED Light Bars are a modular solution for display and accent lighting featuring built-in diffusers that run to the end of each unit, resulting in a seamless glow between connections. Available in roughly 4- and 12-inch lengths as well as corner pieces, LiteLinks join together without soldering or separate connectors. Light-intensity options range from 3,000K to 5,000K, and integrated mounting magnets reduce setup time. Contact: Environmental Lights, San Diego, 888-880-1880, www.environmentallights.com
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