Can you provide some real-life examples of how I can use artificial intelligence (AI) in my exhibit program?

Regardless of where you stand on AI, it can aid exhibit managers in multiple ways. Here are a few common applications:

Attendee Engagement: AI can level up audience engagement via everything from chatbots to virtual events.

Personalization: Via chatbots and emails, AI allows you to personalize a host of marketing mediums.

Ideation: Generative AI can help you ideate on everything from brand messaging and social posts to exhibit designs and product demos.