WHAT'S HAPPENING NOW:
SUBSCRIBE TO MAGAZINE
Exhibiting &
Event Topics
EXHIBITOR
Magazine
Find It
Marketplace
EXHIBITOR
LIVE
EXHIBITOR
Education Week
EXHIBITOR
eTrak
CTSM
Certification
EXHIBITOR
Insight
EXHIBITOR
Awards
News
Network
Advertise
With Us
Topics
Planning
& Execution
Planning
& Management
Show & Space
Selection
Booth
Staffing
Transportation
Logistics
Vendors
& RFPs
Case
Studies
REGISTRATION REQUIRED

First Name

Last Name

Title

Company

Email Address


Industry Role
Corporate Exhibitor
Corporate Event Manager
Both
Exhibit/Event Supplier
Other

Primary Job Function
Exhibit/Event Manager/Coordinator
Sales/Marketing Mgmt
Executive Mgmt
Advertising/Promo Mgmt
General Mgmt
Design
Other


exhibitor q&a
Help!
ORGANIZATION
When I'm not present at a show, our staff seems unable to find anything in the exhibit. How can I keep them organized in my absence?
Just as it's nearly impossible to get anything done in an unorganized office, a disorderly exhibit is equally ineffective. So take a lesson from organizational professionals and enlist the help of a labeling system.

Start by labeling all of the small storage compartments in your exhibit, and indicating what goes in each of them. For example, label the outside of each drawer with a list of its contents, e.g., office supplies, staff schedules, breath mints, pens, etc. Then label large storage areas with names of the bulky items that tend to fit best within them.

Consider labeling various areas of the booth where small components are positioned most effectively. For example, if your card scanner is most often used near a product demonstration rather than at the reception desk, label a tabletop near the demo with the words "Card scanner goes here."

Not only will staff be able to quickly locate various items, but also the person charged with setting up your exhibit will easily be able to place all components during installation.


— Jerry Samuels, CTSM, manager of conventions, Bayer HealthCare



Help Wanted
Send your tough questions about exhibiting to Linda Armstrong, larmstrong@exhibitormagazine.com.

you might also like
 
Join the EXHIBITOR Community Search the Site
TOPICS
Measurement & Budgeting
Planning & Execution
Marketing & Promotion
Events & Venues
Personal & Career
Exhibits & Experiences
International Exhibiting
Resources for Rookies
Research & Resources
MAGAZINE
Subscribe Today!
Renew Subscription
Update Address
Digital Downloads
Newsletters
Advertise
FIND IT
Exhibit Producers
Products & Services
All Companies
Get Listed
EXHIBITORLIVE
Sessions
Exhibit Hall
Exhibit at the Show
Registration
ETRAK
Sessions
Certification
F.A.Q.
Registration
EDUCATION WEEK
Overview
Sessions
Hotel
Registration
CERTIFICATION
The Program
Steps to Certification
Faculty and Staff
Enroll in CTSM
Submit Quiz Answers
My CTSM
AWARDS
Exhibit Design Awards
Portable/Modular Awards
Corporate Event Awards
Centers of Excellence
NEWS
Associations/Press
Awards
Company News
International
New Products
People
Shows & Events
Venues & Destinations
EXHIBITOR News
© Exhibitor Group | The Leader in Trade Show and Corporate Event Marketing Education PO Box 5996, Rochester, MN 55903-5996 | (507) 289-6556 | Need Help? Ask Scott