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Victoria Conti, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials
12/2/2024
ROCHESTER, MN. - Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces that Victoria R. Conti has now earned Diamond-level Certified Trade Show Marketer (CTSM) credentials.

Victoria ContiVictoria first earned CTSM certification in 2006 and currently serves as National Account Director for Structure Exhibits, headquartered in Las Vegas.

Victoria, known as VC, is a dynamic change agent recognized for her transformational, agile, and collaborative leadership. She has generated over $30 million in sales while effectively retaining hundreds of clients. Her expertise in end-to-end trade show logistics consistently exceeds client expectations, achieving a remarkable 100% satisfaction rate. Victoria is personally accountable for leading departments to deliver high-quality projects on time and within budget, demonstrating her commitment to excellence in every endeavor.

"I’m thrilled to have completed the Diamond level of the Exhibitor CTSM Certificate Program," said Conti. "I achieved the gold level back in 2009. Prior to that, I earned bronze and silver levels by attending EXHIBITOR events and continuing my education through various classes. The Diamond level proved to be the most challenging, with numerous criteria to fulfill, including leading a course at EXHIBITORLIVE, mentoring other candidates, assisting with portfolio completions, and volunteering. The process pushed me to grow, sharpen new skills, and connect with exceptional professionals, making this milestone even more rewarding. I want to extend a heartfelt thank you to everyone who supported me along the way!"

Victoria lists becoming the first industry vendor and Skyline Exhibits employee to complete the Certified Trade Show Marketer (CTSM) certificate program as one of her proudest accomplishments. This achievement was a personal milestone that encouraged other industry vendors to pursue the program.

"Throughout my career in the trade show industry, I have achieved several milestones that have shaped my professional journey and contributed to the industry," added Conti. "To serve my customers best, I must understand the broader aspects of the trade show industry beyond the products and services I offer. My role isn't simply to sell; it involves educating my clients on the intricacies of trade shows and empowering them to make informed decisions. By gaining in-depth industry knowledge, I can provide valuable insights beyond my company's offerings, leading to stronger relationships and more successful trade show experiences for my clients."

"We proudly congratulate Victoria Conti on achieving her Diamond Upgrade," said Monica Myhill, CMP, CRP, CPTD / Chief Learning Strategist and CTSM Director. "This milestone reflects her dedication and expertise, and we’re excited to see her continued impact in the field.”

"The CTSM program has deepened my understanding of trade show strategy, marketing, and operations, enabling me to provide greater value to my clients, said Conti. "It’s not just a certification; it’s a continuous journey of growth that has elevated my professional expertise and strengthened my client relationships."

The Diamond-level CTSM classification was established in 2011 to recognize the graduates who have chosen to lead through professional contributions to both the CTSM program and the industry. CTSM graduates have the option of adding onto their core certification at four different levels of upgrades: Bronze, Silver, Gold and Diamond. More than 3,000 trade show and corporate event marketing professionals are currently enrolled in the CTSM program, and to date just 33 CTSM graduates have achieved Diamond Level certification.

CTSM candidates receive extensive training in trade show marketing, in conjunction with Northern Illinois University Outreach. Learn more about the CTSM program and how it can elevate your trade show marketing career at www.CTSM.com.


About Structure Exhibits
Structure is the premier experiential agency for brands that are ready to turn up the volume. Headquartered in Las Vegas with offices in Chicago and Orlando, we are where the shows are. And we know every great show starts with a great crew. With an expert team and a full in-house studio, we’re here for you before, during and after the show– no matter where it is. For the last 20 years, Structure has created powerful brand experiences that elevate your voice above the noise. With innovative strategy, custom design and flawless execution, we provide turnkey solutions to help brands communicate who they are loud and clear. Visit structureexhibits.com.

About Exhibitor Group
The leader in trade show and corporate event marketing education, Exhibitor Group publishes EXHIBITOR magazine, an award-winning publication featuring best practices in trade show marketing. EXHIBITOR's learning events include: EXHIBITORLIVE, The Conference and Exhibition for Trade Show and Event Marketers; EXHIBITOR Education Week, the Professional Learning Conference for Exhibit and Corporate Event Marketers; and EXHIBITOR eTrak, professional online learning. Exhibitor Group is also the founder of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program. Learn more at www.ExhibitorOnline.com.

EXHIBITOR is a registered trademark, and EXHIBITORLIVE, EXHIBITOR Education Week, and EXHIBITOR eTrak, are trademarks of Exhibitor Media, LLC, in the USA and other countries. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.


Contact:
ctsm@exhibitorgroup.com






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