Erin Lease Hall, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

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Erin Lease Hall, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

8/1/2024
ROCHESTER, MN. - Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces that Erin Lease Hall has now earned Diamond-level Certified Trade Show Marketer (CTSM) credentials.

Erin Lease Hall serves as Senior Manager, Events Strategy and Experiences at DrFirst, a healthcare IT pioneer empowering providers and patients to achieve better health through intelligent medication management.

"I am deeply honored to receive the highest level of the Certified Trade Show Marketer certification, Diamond," said Lease Hall. "Since my original certification in 2015, I have loved the opportunity to give back to the events community. Achieving this high standard allows me to be part of an elite group of professionals, a goal I've aspired to reach since I started this program. My certification has not only provided me with valuable skills but also expanded my professional network, opening doors to new opportunities and enabling me to make a lasting impact in the event management industry."

Lease Hall's journey to CTSM certification began in 2012, culminating in earning certification in 2015. Throughout this time, she navigated multiple job changes, transitioning between manufacturing and healthcare industries. She has also served as a speaker at EXHIBITORLIVE in 2022 and 2023 and at EXHIBITORFastTrak in July 2023. Hall Lease has mentored more than 30 people in the events industry, including three CTSM candidates, successfully guiding them through the process to become new CTSM graduates and to start their own journeys.

"This journey has been a blend of personal growth, industry transitions, and a commitment to giving back, shaping my career and strengthening my dedication to the trade show industry," added Lease Hall. "CTSM certification provided me with the essential tools and resources to excel in event management. Leveraging the collective wisdom of fellow event planners and CTSMs boosted my confidence and transformed my role from tactical to strategic. The supportive community and the sense of belonging have been invaluable, making me feel heard and part of a true family."

"Congratulations to Erin Lease Hall on achieving her CTSM Diamond upgrade," said Monica Myhill, CMP, CRP, CPTD / Chief Learning Strategist and CTSM Director. "This milestone reflects her deep commitment to the trade show and event marketing industry, her extraordinary skills, and her drive to elevate standards. We celebrate her exceptional accomplishment and look forward to the contributions she will continue to bring to our community."

The Diamond-level CTSM classification was established in 2011 to recognize the graduates who have chosen to lead through professional contributions to both the CTSM program and the industry. CTSM graduates have the option of adding onto their core certification at four different levels of upgrades: Bronze, Silver, Gold and Diamond. More than 3,000 trade show and corporate event marketing professionals are currently enrolled in the CTSM program, and to date just 31 CTSM graduates have achieved Diamond Level certification.

CTSM candidates receive extensive training in trade show marketing, in conjunction with Northern Illinois University Outreach. Learn more about the CTSM program and how it can elevate your trade show marketing career at www.CTSM.com.

About Exhibitor Group
The leader in trade show and corporate event marketing education, Exhibitor Group publishes EXHIBITOR magazine, an award-winning publication featuring best practices in trade show marketing. EXHIBITOR's learning events include: EXHIBITORLIVE, The Conference and Exhibition for Trade Show and Corporate Event Marketing; EXHIBITOR Education Week, the Professional Learning Conference for Exhibit and Corporate Event Marketers; and EXHIBITOR eTrak, professional online learning. Exhibitor Group is also the founder of CTSM (Certified Trade Show Marketer), the industry's only university-affiliated professional certification program, and the EXHIBITORNOW podcast, your source for the latest news and interviews with thought leaders in trade shows and events. Learn more at www.ExhibitorOnline.com.

EXHIBITOR is a registered trademark, and EXHIBITORLIVE, EXHIBITOR Education Week, and EXHIBITOR eTrak, are trademarks of Exhibitor Media, LLC, in the USA and other countries. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.

Contact:
ctsm@exhibitorgroup.com