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The Annual Conference and Exhibition for Trade Show and Corporate Event Marketing
June 20 - 23, 2022       Mandalay Bay, Las Vegas
SAVE A
SEAT!
 SUNDAY  8:30 AM - 4:30 PM
Track: Planning & Execution
90 Minute Session


NEW!     
S2081 All-Day Certificate Program:
Exhibiting 101 Basics and Beyond
This workshop is for trade show marketing professionals looking for a comprehensive certificate program. The course was designed as the integration of the CTSM-required Basics of Trade Show Project Management Parts I & II, along with additional robust content to help you get organized for your company's trade show program - all in one day! Upon completion of the workshop you will earn a certificate that will be sent post-show. Key topics include:
 •  Describe the basic rules and regulations of exhibiting
 •  Set up the trade show with project management
 •  Assess your trade show shipping options
 •  Compare and contrast material handling - advance warehouse and direct to show
 •  Manage your show orders including labor orders, rigging, audio visual, internet and more
 •  Manage your electrical and plumbing orders
 •  Build an effective on-site implementation plan and selection of shipping methodology
 •  Prepare for the show dismantle, including the material handling agreement and outbound paperwork
 •  Discuss trade show budgets and invoice auditing

Plus, we'll interact with some activities to apply what we've learned. Join me as I take you through the trade show project management process from start to finish.

FACULTY:
Betsy Earle, CTSM Diamond, managing director/founder, Event Driven Solutions
Betsy P. Earle, CTSM, Diamond-Level, is a marketing consultant, speaker, and trainer, as well as the Managing Director and Founder of Event Driven Solutions. Betsy works closely with her clients to execute successful trade show programs and exhibit designs, as well as on their marketing programs. Betsy obtained her MBA at the University of Miami, with a concentration in Marketing & Statistics, and her BA and BS at the University of Rhode Island.

Connect with Betsy Earle:
           

Additional sessions presented by Betsy Earle:
M2014R The Basics of Trade Show Project Management - Part I
M2015R The Basics of Trade Show Project Management - Part II