Thank you for another great show! Next year's EXHIBITORLIVE will be held March 29 - April 2, 2020.
CTSM Required Sessions Scheduling Guide
To fulfill the educational component of the CTSM certification program, these 23 five-digit REQUIRED sessions must be taken,
along with any five ELECTIVE (three-digit) sessions offered at EXHIBITOR conferences, for a total of 28 sessions.
To fulfill the educational component of the CTSM certification program, these 23 five-digit REQUIRED sessions must be taken,
along with any five ELECTIVE (three-digit) sessions offered at EXHIBITOR conferences, for a total of 28 sessions.
| Mon Feb 25 |
Tue Feb 26 |
Wed Feb 27 |
Thu Feb 28 |
|
| 0000 CTSM
Exhibit Hall Tech Tour |
1 PM | 1 PM | ||
| 0010 CTSM
NEW
Pathways to the Exhibitions and Events Industry's Sustainability through Workforce Development |
3 PM | |||
| 1008R CTSM
How To Measure the Value of Trade Show Participation - Part I: Basic Concepts |
1 PM | |||
| 1009R CTSM
How to Measure the Value of Trade Show Participation - Part II: Practical Application |
3 PM | |||
| 1019 CTSM
Best Practices:Trade Show Measurement Made Easy |
5 PM | |||
| 1021 CTSM
Best Practices:Trade Show and Event Analytics Using AI |
5 PM | |||
| 1022 CTSM
NEW
Key Considerations to Demonstrate the Value of Trade Shows on a Limited Budget |
8 AM | |||
| 1023 CTSM
NEW
Advanced Learning Session:Discovering the Design Value of Discovery Tools |
8 AM | |||
| 1024 CTSM
NEW
Measuring Event Diversity, Equity and Inclusion |
3 PM | |||
| 1025 CTSM
NEW
Half-Day Certificate Program:Evaluating Trade Show ROI - Strategies and Tactics |
||||
| 2001R CTSM
Selecting the Right Shows for Your In-Person Events: The Critical Decision |
10 AM | |||
| 2002 CTSM
Half-Day Workshop:Stop Wasting Time - Organize Your Planning with Templates |
||||
| 2003R CTSM
The Nuts and Bolts of Budgeting for Results |
8 AM | |||
| 2007 CTSM
40 Ways to Make the Last Day of the Show Productive |
3 PM | |||
| 2008 CTSM
Half-Day Workshop:Ten Strategies to Generate More Top-Quality Booth Traffic |
||||
| 2014R CTSM
The Basics of Trade Show Project Management - Part I |
1 PM | |||
| 2015R CTSM
The Basics of Trade Show Project Management - Part II |
3 PM | |||
| 2023 CTSM
Crash Course: What You Need to Know About Trade Show Shipping |
10 AM | |||
| 2037 CTSM
Advanced Learning Session:Reproducible Small Booths That Can Still Stand Out |
4 PM | |||
| 2041 CTSM
Boost Your Exhibition ROI by Optimizing Booth Staff Productivity and Effectiveness |
10 AM | |||
| 2042 CTSM
My Toolbox Replenished: New Set of Checklists for Planning a Trade Show/Event |
5 PM | |||
| 2054 CTSM
Stuff Nobody Tells You About Exhibiting |
10 AM | |||
| 2059 CTSM
Partnering for Trade Show Triumph |
3 PM | |||
| 2060 CTSM
Booth Basics Boot Camp 2.0 |
4 PM | |||
| 2063 CTSM
NEW
The Amazing Impact of AI for Exhibitions and Events |
8 AM | |||
| 2069 CTSM
Half-Day Workshop:Beyond the Booth: Creating Bold Physical+Digital Event Activations |
||||
| 2071 CTSM
Checkmate: The Winning Strategy You Need to Excel on the Show Floor and Beyond |
3 PM | |||
| 2072R CTSM
How To Train Your Booth Staff: A Three-Step Process for Inspiring and Firing Up Your Booth Staff |
8 AM | |||
| 2074 CTSM
NEW
Best Practices:Synergistic Partnerships: Client/Vendor Partner Collaboration for Success |
5 PM | |||
| 2075 CTSM
NEW
Making Your Small Booth Mighty (Panel Discussion) |
1 PM | |||
| 2076 CTSM
NEW
Elevate Your Event with AV and Lighting |
5 PM | |||
| 2080 CTSM
NEW
Putting the "Show" in Trade Show: In-booth Presentations to Maximize Presence and Lead Generation |
10 AM | |||
| 2081 CTSM
NEW
All-Day Certificate Program:Exhibiting 101 Basics and Beyond |
||||
| 3006R CTSM
Multi-Channel Marketing Strategies for Your Live Events and Trade Shows |
3 PM | |||
| 3015R CTSM
Integrated Marketing Communications |
10 AM | |||
| 3021 CTSM
Build an Event Mission Statement that Inspires |
8 AM | |||
| 3022R CTSM
No Exhibit is an Island - Building a Bridge to Success |
4 PM | |||
| 3025 CTSM
Integrated Marketing Strategies for New Product and Brand Launches |
10 AM | |||
| 3028 CTSM
Beginner's Guide to Leading Effective Event Marketing |
5 PM | |||
| 3031 CTSM
Best Practices for Lead Capture |
5 PM | |||
| 3032 CTSM
You Want Me to Pay for What? Adding Value to Your Sponsorship |
8 AM | |||
| 3035 CTSM
NEW
24 Trade Show Marketing Strategies |
3 PM | |||
| 3036 CTSM
NEW
Message Magic: Crafting Compelling Content for Small Trade Show Booths |
8 AM | |||
| 3037 CTSM
NEW
Advanced Learning Session:Tailoring Sponsorships to Your Exhibiting Goals |
10 AM | |||
| 3038 CTSM
NEW
The Importance of Brand Continuity in Face-to-Face Marketing |
5 PM | |||
| 3039 CTSM
NEW
Best Practices:How To Grow Social Media From Events And Grow Events From Social Media |
8 AM | |||
| 3040 CTSM
NEW
Elevating Marketing Efficiency: The Impact of AI-Powered Tools on Creative Productivity |
4 PM | |||
| 3041 CTSM
NEW
Advanced Learning Session:Event Management -- Doing More with Less and Demonstrating Clear ROI |
8 AM | |||
| 3048R CTSM
Sales and Marketing Alignment: How to Get - and Stay - on the Same Page |
8 AM | |||
| 3050R CTSM
Focus on Attention: How to Optimize your Messaging on the Trade Show Floor |
1 PM | |||
| 3062 CTSM
Half-Day Workshop:Humanize Your Target Audience with Attendee Personas |
||||
| 4005R CTSM
Conversations That Matter: Know Precisely What to Say to Manage Up - and Down |
10 AM | |||
| 4006 CTSM
Authors Executive Series & Half-Day Workshop:Dare to Matter |
||||
| 4007R CTSM
Exhibit Law Primer: Legal Concepts and Practical Advice |
3 PM | |||
| 4008 CTSM
Liability Related to Social Media, Liquor and Host Issues, High Risk Activities, and Data Protection |
5 PM | |||
| 4019 CTSM
NEW
Advanced Learning Session:Elevate! Your Leadership -- Setting Yourself Up for The Next Level |
8 AM | |||
| 5005 CTSM
Advanced Learning Session:Global Frameworks: Exhibiting within the Context of Culture - Part I |
8 AM | |||
| 5006 CTSM
Advanced Learning Session:Global Frameworks: Exhibiting within the Context of Culture - Part II |
1 PM | |||
| 5009 CTSM
An Insider's Guide to Showing in Europe |
5 PM | |||
| 5010R CTSM
A Trip Around the World - Must-Knows for Global Exhibiting |
4 PM | |||
| 5015 CTSM
NEW
Best Practices:The Art of Balance: How Philips Achieves Creative Innovation With Reduced Budgets |
3 PM | |||
| 5100 CTSM
NEW
What Makes the Difference: How to Successfully Participate in a European Trade Show |
10 AM | |||
| 6008R CTSM
From Marketing to Measurement: 10 Steps to a Great Corporate Event |
8 AM | |||
| 6012 CTSM
Authors Executive Series & Advanced Learning Session:Experience Design -- Creating Compelling Exhibit and Event Themes |
8 AM | |||
| 6013 CTSM
Authors Executive Series & Advanced Learning Session:Experience Design -- What Makes Any Experience Truly Engaging? |
3 PM | |||
| 6017R CTSM
Graphics Boot Camp: The Basics Every Event Manager Should Know |
8 AM | |||
| 6020R CTSM
The @show Experience: Understand the Essentials of Exhibit Design |
4 PM | |||
| 6022 CTSM
Half-Day Workshop & Field Trip:Be There LIVE - Site Inspection Workshop |
8 AM | |||
| 6032 CTSM
Half-Day Workshop & Field Trip:Unique Venues - Four Exciting Nashville Venues That Will Dazzle Your Guests |
||||
| 6053 CTSM
Best Practices:Sustainability - from Buzz Word to Culture |
5 PM | |||
| 6054 CTSM
Transforming Exhibits into Brand Experiences that Engage Your Community |
5 PM | |||
| 6057 CTSM
NEW
Field Trip:Making Music: Lessons from Two Museum Experiences |
1 PM | |||
| 6061 CTSM
Designing for Decision Makers through Analytical Design |
5 PM | |||
| 6064 CTSM
Balancing Brand Experience and Product Marketing in Exhibits |
4 PM | |||
| 6068 CTSM
The DEI Imperative: Create Events and Experiences That are Diverse, Equitable, and Inclusive |
1 PM | |||
| 6070 CTSM
NEW
Half-Day Workshop:Stretching Your Event Dollars to Do More with Less and Make a Purposeful Impact |
||||
| 6074 CTSM
NEW
Bringing the Outside In: Design Ideas and Data Facts to Stand Out in a Sea of Sameness |
3 PM | |||
| 6075 CTSM
NEW
Best Practices: Build a Cool 10' x 10' or Pop-Up Experience for the New Era of Events |
10 AM | |||
| 6076 CTSM
NEW
Best Practices:Sustainability - The Real Impact of Events and Seven Action Areas to Address Today |
5 PM | |||
| 6077 CTSM
NEW
Authors Executive Series & Advanced Half-Day Workshop:The Power of Seven - A Formula to Increase Event Impact |
||||
| 6079 CTSM
NEW
Building Genuine Connections: Mastering Message-Driven Communication for Trade Show Success |
10 AM | |||
| 6090 CTSM
NEW
Authors Executive Series:Ten Trends for 2024 -- What Does the Future of the Event Industry Hold? |
8 AM | |||
| 6091 CTSM
NEW
Half-Day Workshop:Sustainable Exhibitions and Events |
||||
| 6100 CTSM
NEW
Innovative Insights: Translating Healthcare Exhibit Strategies for Trade Show Success Across Industries |
8 AM | |||
| 7017 CTSM
Authors Executive Series:Start Your Week with a Mindful Intention |
8 AM | |||
| 7022 CTSM
NEW
Mastering Trade Show Survival: Strategies and Secrets for Success |
8 AM | |||
| 7024 CTSM
NEW
Business Relationship Management: How Relationships Contribute to Your Professional Growth and Can Make a Positive Impact |
10 AM | |||
| 7057 CTSM
Authors Executive Series:Tips and Tactics to Motivate Stressed People |
3 PM | |||
| 7058R CTSM
Thrive Under Deadlines: Strategies for Success |
3 PM |
Special notes for CTSM Candidates:
Candidates are required to take session 10819 prior to 10919 and 21419 prior to 21519.
It would also be beneficial to take session 61019 prior to 61119.
To receive credit on your transcript, be sure to take the quizzes online at www.CTSM.com/quizzes for each of your sessions taken. Quizzes must be taken within two weeks following EXHIBITORLIVE.
Save all of your session handouts. You will need them to prepare for the final exam.
Trade show and event managers who have five or more years of experience are eligible to replace some of the more basic CTSM required courses with elective sessions, with prior approval. Use this form to request approval before registering.
We recommend including session 710, "Preparing, Developing, and Submitting a Quality CTSM Portfolio" as one of your 5 electives.
Candidates are required to take session 10819 prior to 10919 and 21419 prior to 21519.
It would also be beneficial to take session 61019 prior to 61119.
To receive credit on your transcript, be sure to take the quizzes online at www.CTSM.com/quizzes for each of your sessions taken. Quizzes must be taken within two weeks following EXHIBITORLIVE.
Save all of your session handouts. You will need them to prepare for the final exam.
Trade show and event managers who have five or more years of experience are eligible to replace some of the more basic CTSM required courses with elective sessions, with prior approval. Use this form to request approval before registering.
We recommend including session 710, "Preparing, Developing, and Submitting a Quality CTSM Portfolio" as one of your 5 electives.
QUESTIONS?
Call or email our program administrator, Wendy Lewis at:
507.424.4881
wlewis@ctsm.com
Learn more about CTSM
