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Exhibitor Group and The Experiential Designers and Producers Association (EDPA) have teamed up to launch a certificate program called Trade Show Foundations: Mastering the Basics.
This program's goal is to provide those who are new to the industry with basic information to help them succeed in their careers.
This program will cover:
Purposes, history, size and significance of trade shows in various economic sectors
Basic trade show components, types of exhibits, configuration categories, and venues used for shows
Companies, suppliers, facilities, and jobs involved in the trade show ecosystem
The design and development of exhibits, from decision-making to load-out
Show services, technical aspects, and on-site logistics
Elements of an effective and seamless trade show experience
The next virtual online session will be hosted on Thursday, June 26th. Attendance at all 3 sessions is required to receive your certificate.
Session 1: 10 - 11:30 am (CST)
Session 2: 12 - 1:30 pm (CST)
Session 3: 2 - 3:30 pm (CST)
Speakers
Stephanie Gibbs is the Director of Events at Exhibitor Group, where she brings a wealth of experience in event management and client services. A graduate of the Certified Trade Show Marketer (CTSM) program, Gibbs earned her certification in 2014. Before joining Exhibitor Group, she excelled as the Client Services Manager at Star Exhibits & Environments, where she led a team of Account Managers, Project Managers, and Project Coordinators. Earlier in her career, Gibbs served as an Event Specialist at Merrill Corporation. She holds a bachelor's degree in Marketing, Travel, and Tourism from St. Cloud State University.
Kelly Brown is the General Manager at STAR - Durham and a member of the EDPA. Her career journey includes roles such as Manager of Account Services and Senior Account Manager, where she gained extensive experience in the trade show industry. As a progressive leader, Kelly leverages her knowledge to foster a dynamic work environment that drives innovation and long-term success. She began her career in events at Pri-Med as an Educational Development Manager and holds a bachelor's degree in Kinesiology from the University of New Hampshire.
