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AdRail USA Introduces AdRail Escalator Handrail Wraps
8/18/2016
AdRail USA introduces AdRail™, a new event sponsorship media opportunity for show organizers and exhibitors. ADRail covers escalator and walkway handrails with vibrant images. Its non-permanent film is easily applied to the existing escalator handrail, using a patented process that improves both the look and hygiene of the handrail. ![]() Exhibitors can also use Ad Rail to build traffic to their display by placing booth location and promotion details on escalator handrails. At the recent ICSC RECon Convention in Las Vegas, over 37,000 attendees were exposed to this joint promotion for Inland, Colliers, Crunch Fitness and Papa Murphy’s Pizza with great results. Ad Rail is available in 15 top convention centers and hotels nationwide, allowing you to defray event staging costs, while offering exciting promotional opportunities to your exhibitors and sponsors. “We worked with AdRail as part of our advertising and sponsorship opportunities at ICSC’s RECon event at the Las Vegas Convention Center this past May," said Rita Malek, Director Business Development, International Council of Shopping Centers. "AdRail installed our sponsors’ designs on two sets of escalators flawlessly and the response from our members was overwhelmingly positive. Handrail advertising is an opportunity we will definitely offer to our members at our events in the future.” For more information, email Gianni@adrailusa.com, call 212-560-6180 or go to www.adrailusa.com. Contact: Gianni@adrailusa.com |
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