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Best Practices in Trade Show and Event Marketing
October 31 - November 3, 2021       Mandalay Bay, Las Vegas
SAVE THE
DATE
EXHIBITORLIVE Postponement Update
 MONDAY  8:00 AM - 9:30 AM
Track: Planning & Execution
90 Minute Session


CTSM     
M2003R 
The Nuts and Bolts of Budgeting for Results
Armed with a well-organized approach to budgeting, you can enjoy successful money management. In this session you'll learn to:
 •  Use basic measurement tactics for establishing budget-based goals as benchmarks for long-term planning.
 •  Create and use budget templates that work FOR you
 •  Estimate the costs of an exhibit and its related expenses
 •  Find creative ways to drive down costs
 •  Publish your results

FACULTY:
Kimberly Kee, Senior Event Marketing Leader
Kimberly is a high-energy marketing professional with decades of leadership experience over a broad spectrum of events and trade show programs. She enjoys creating experiences that inspire, delight, and educate audiences. Kimberly has managed programs for MCI, Hughes, Boeing, Arrow, and TeamViewer. She enjoys sharing her knowledge through storytelling and real-life experiences.

Connect with Kimberly Kee:
 

Additional sessions presented by Kimberly Kee:
T6008R From Marketing to Measurement: 10 Steps to a Great Corporate Event
S6032 Unique Venues - Four Exciting Nashville Venues That Will Dazzle Your Guests
S2002 Stop Wasting Time - Organize Your Planning with Templates