Video Interview
Inside the Germany Pavilion
Dietmar Schmitz, commissioner of the Germany Pavilion, provides some insight into the theme and experiential activities inside the Germany Pavilion, recipient of EXHIBITOR Magazine’s Expo 2012 Award for Best Pavilion (an honor Germany also claimed at Expo 2010 in Shanghai). In addition to explaining the “edutaining” interactives and immersive cinematic experience inside the pavilion, Schmitz offers up his thoughts on what exhibit marketers can learn from events like Expo 2012.