IFES Strengthens Relationships and Gains New Partnerships at EuroShop 2011
EuroShop 2011, held in Düsseldorf Germany, was the most successful event to date with 2,038 exhibitors and 106,000 visitors. The wide gamut of providers exhibiting in and visiting the EuroExpo segment of EuroShop proved to be a successful platform for business development for the International Federation of Exhibit and Event Services (IFES).
As a global platform for the exhibition industry, IFES aimed to strengthen its relationship with long-standing partners in Europe and the United States; and establish new collaborations with partners in emerging markets, such as India, Russia, China, and the Middle East. IFES fruitfully accomplished this at EuroExpo, the section of Euroshop dedicated to stand construction, design, and events, through the activities inside its 141-square-meter stand, which included seven interactive sessions that ranged from an education-development session to an analysis of the UK market.
As a result of the networking at EuroExpo, IFES now boasts more than 150 members and partners in over 35 countries. Included in these figures are several key markets like Brazil. During the show, IFES members made new business contacts with visitors and reacquainted themselves with past partners.
Bruno Meissner, IFES president and owner of Meissner Expo GmbH, is enthusiastic about the success of the recent EuroShop participation in Düsseldorf:
"I was impressed by the quality of standbuild and presentations at EuroShop this year. Also, the quantity and quality of visitors has been outstanding. We had so many decision makers from all over the world in the IFES stand: Brazil, Argentina, Mexico, Singapore, Japan, China, India, USA, Canada, South Africa, Russia, and from all over Europe! It was a global family meeting that will take our industry to new borders. We are looking forward to our General Assembly at Oxford, UK, this year!"
About IFES
IFES is the international umbrella federation for all national/country associations whose member-companies are active in the exhibition-services and event-marketing sectors. The purpose of IFES is to promote the commercial, professional, and socio-political interests of its country member associations on an international level. Learn more at www.ifesnet.com.
EuroShop 2011, held in Düsseldorf Germany, was the most successful event to date with 2,038 exhibitors and 106,000 visitors. The wide gamut of providers exhibiting in and visiting the EuroExpo segment of EuroShop proved to be a successful platform for business development for the International Federation of Exhibit and Event Services (IFES).
