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Live Marketing Introduces digi(tale), an Interactive Trade Show Storytelling App
Live Marketing® — an experiential trade show agency and WBENC-certified woman-owned business — has launched
digi(tale)™, a trade show storytelling app that delivers affordable, customizable, and interactive storytelling in your trade show booth and across your face-to-face marketing program.
Imagine attendees checking in at your reception area, then using a tablet
to interact with content specific to their interests and needs—entirely at
their own pace. With digi(tale), attendees experience your brand story in
a compelling eight to ten-minute experience through an optimal combination
of animated visuals, augmented reality, voiceover narration, and more.
Marketers using digi(tale) increase the engagement, impact, and
memorability of their brand stories, making their trade show marketing
more effective and engaging for attendees. And once the digi(tale)
experience is created, it can be cost-effectively reused across your other
shows and events — both small and large.
digi(tale) leverages visual triggers placed within your exhibit to launch
curated content on tablets. Expanded levels of functionality include show
badge integration, integration of surveys, shopping carts, and eliterature
capabilities. All levels include email follow-up and analytics.
“digi(tale) makes it possible for any exhibitor to have an interactive
and content-rich digital experience in their booth. It’s curated
storytelling at its finest,” says Liz Nacron, executive vice president,
creative and production, and executive producer at Live Marketing.
For more information or to schedule a demo, please visit
About Live Marketing
Live Marketing, the trade show storytellers. We’ve told countless brand
stories with our professional engagers, theater presentations,
traffic-building activities, and digital experiences. Our storytelling
solutions create dramatic results for our clients — from start-ups to
flagship brands across all verticals. Learn more at www.livemarketing.com.
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