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Best Practices in Trade Shows and Events
Conference: March 29 - April 2, 2020       Exhibit Hall: March 30 - April 1, 2020       Mandalay Bay, Las Vegas
REGISTER
TODAY!
 WEDNESDAY  10:00 AM - 11:30 AM
Track: Management & Leadership
NEW!     
W4013 Authors Executive Series:
How AI and Blockchain Will Transform Social Media and the Events Industry
It is recommended that sessions W4012 and W4013 be taken together. While you may attend either session alone, you'll gain the maximum benefits from attending both.

This session is NOT about using social media. What it IS about is how artificial intelligence (AI) and blockchain will transform today's social media into intelligent, secure social media. Explore what these emerging technologies will mean for the events industry. Via case studies and early success stories, you'll learn:
 •  What blockchain is, and why it's so important
 •  How blockchain and AI will enable us to rein-in social media
 •  How these technologies will impact event managers, attendees, sponsors, and exhibitors
 •  How to developing near-future scenarios for blockchain/AI enabled events
 •  How to develop an overall strategy for digital events transformation
CTSM Candidates with 5 or more years of experience may take this session in place of certain five-digit required sessions, with prior approval.


FACULTY:
Jack Shaw, president, Breakthrough Business Technologies, LLC
Jack has had an enduring interest in how new technologies impact processes and strategies, and how organizations must adapt to those impacts. Staying ahead of the curve to understand rapidly evolving, emerging technologies including Blockchain, IoT, and Artificial Intelligence allows Jack to lead companies through their digital transformations. He is a Yale University graduate and holds a Kellogg MBA in Finance and Marketing.

Connect with Jack Shaw:
     

Additional sessions presented by Jack Shaw:
W4012 How Sensors, Wearables, IoT, and 5G Will Impact the Events Industry