Event Marketing - Food and Beverage
F&B, which more about entertainment than sustenance, is critical to your program’s success. Here are the resources you need to select caterers, menus, services, and themes; monitor costs; and effectively oversee the entire process.
How to Talk Catering Shuckers, amuse-bouche, English service, and more. A glossary of catering terminology.
Art You Can Eat Forget standard box lunches and lifeless deli platters – food can be a central element of event décor.
The Best of Everything, Anywhere! Destination management companies are the event industry's experts in everything regional and city-specific. Here's how you can use them.
Mashed Potato Martini, Sir? Food trends in a cost control climate. Industry experts share their secrets for serving up low-cal budgets.
Variations on a Theme Five sources for developing event themes – with examples to get your creative juices flowing.
What's Hot Now Industry expert Rebecca Coons targets the latest trends in corporate events, from chocolate fountains to female rock bands to splitting the check.
