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German Convention Bureau & Partners Announce Future Meeting Space Conference Scenarios
Will meetings of the future go “off the grid” or be even more linked with day-to-day work and technology? How will online groups go face-to-face and how are hybrids shaping up? The German Convention Bureau looks to address these questions and others through a series of conference scenarios announced today. These scenarios are the latest development in the GCB’s Future Meeting Space research project done in partnership with the European Association of Event Centres (EVVC) and Fraunhofer Institute of Industrial Engineering (IAO).
The six conference formats, captured in an Infographic, include: Unplugged, Co-Working, Virtual Goes Live, Interactive Forum, Multisite & Hybrid.
Versus staying tightly tethered to the office, the unplugged meeting deliberately picks a remote location where up to 50 participants can disconnect from daily work demands and outside distractions. Locations can be rural, or “off the grid” urban venues. Not surprisingly the laser focus doesn’t encourage a lot of technology & device use during the meetings and knowledge sharing is very concentrated.
On the flip side, knowing it’s hard to step away from responsibilities back at the office for concentrated knowledge sharing, this format spreads meeting modules over a longer number of days and provides dedicated working spaces and time to attend to items back at the ranch. Attendees are more autonomous in this unconference-like format yet still focused on meeting goals. Extended stays mean more opportunity to network and share knowledge informally.
Virtual to Physical Conference
In this approach agroup that has only existed online thus far comes together face- to-face to meet and share knowledge. The purpose is to create deeper individual and group connections that will then enrich ongoing, online interaction.
Heremeetings of up to 200 participants start with plenaries which provide a roadmap for discussion, then participants break into small groups to dive deeper, debate and build on these topics. World Cafés and gamification could be a fit here. Reactions and ideas are then aggregated and shared back with the group as a whole to create connections, highlight common challenges and opportunities, and identify next steps.
In this instance a main meeting is held across several venues simultaneously -- with about 50 people per venue – keeping face-to-face connections but losing long distance travel. Live video transmissions connect the meeting locations and people with a common core agenda, but individual locations can then also break off and discuss local and regional needs and interests as well. Event specific online platforms, holograms and robots could be used for knowledge sharing across locations.
With this model there is a physical meeting and conference space as well as a digital meeting room for individuals or groups with both sets of participants linked into identical content, knowledge sharing and program flow in realtime. BlueScape connections are in place and people are tuned in via laptops, desktops, mobile phones or tablets. Time and cost savings are a focus here as is unified content. Group discussions and networking are still very much in the mix.
These Scenarios build on the Future Meeting Space Innovation Catalog launched last year as an online idea book for planners and suppliers. More information about the Future Meetings Space Project can be found here at www.gcb.de/information/trends-and-innovation/future-meeting-space.html
About the GCB
The German Convention Bureau (GCB) represents and markets Germany as a destination for conventions, meetings, events and incentives both on a national and international scale. It is the first point of contact for companies, associations and organizations around the world planning events in Germany.
Acting as a connector to the wide range of German event service providers, venues and host cities, the German Convention Bureau (GCB) provides hands-on advice and support to planners and executives in all industries and organizations. To bring maximum value, quality and customization to each meeting and event hosted in Germany, the GCB also helps hosts and attendees leverage the country’s deep expertise in green meetings and key industries such as pharmaceuticals, financials, automotive, logistics & transportation, and technology.
The GCB’s more than 200 members, representing 450 leading hotels, convention centers, destinations, event agencies and service providers of the German meetings and conventions industry. Congress Hall at Leipzig Zoo and Hamburg Convention Bureau are Preferred Partners of the GCB. As Strategic Partners, Lufthansa German Airlines, Deutsche Bahn (German Railways), and the German National Tourist Board (GNTB) support the work of the GCB.
The GCB website (www.germany-meetings.com) serves as a useful online tool to find detailed information on Germany, search venues and vendors, get tips for green meetings, catch up on the latest news, access travel guides, and much more.
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