Conference Speakers
  • 137 show-savvy practitioners from diverse industries and organizations of all sizes
  • Sessions designed, taught, and overseen by EXHIBITORLIVE and Northern Illinois University
  • 2-Day Speaker Training mandatory for all faculty



Candy Adams, CTSM Bronze, CEM, CMP, CMM
Candy Adams CTSM, CEM, CMP, CMM, a.k.a. "The Booth Mom®" Candy is a veteran freelance consultant/exhibit project manager for companies who don't have a full-time exhibit manager. With a passion for cutting industry rookies' learning curve, she provides one-on-one pre-show coaching and on-site exhibit management training to new exhibitors. Adams is an award-winning EXHIBITOR magazine columnist of "Exhibiting 101" and has been on the EXHIBITOR Show/EXHIBITORLIVE faculty since 1995.




Janet Aguhob
Janet Aguhob is a Senior Conventions Planner at Allergan, a pharmaceutical company formerly known as Forest Laboratories, Inc., and Actavis plc. Janet manages conventions for Allergan's Women's Health, Central Nervous System, Cardiovascular, and Primary Care franchises. Prior to joining the healthcare conventions industry, Janet worked in the General Convention Office of the Episcopal Church USA national center. Janet has a B.A. in Human Relations from Trinity College in Washington, D.C..




Errol Ahearn
Errol Ahearn is the VP of Global Design for Global Experience Specialists (GES). He's an award winning exhibit designer, industry speaker and creative strategist who manages a specialized network for designers. For the past 25 years his teams have supported clients in the areas of Healthcare, Aerospace, and Technology. For the past 10 years Errol has traveled extensively around the globe supporting clients and researching for the latest exhibition trends.




Amar Alnemar
Had lead team role, as design director, in bringing this new approach of sustainability by design from conception to the forefront as a popular alternate Freeman product offering. Have worked, on or been SME, to almost 100+ of these projects since kick off early 2017. Established a work flow, identified benefits and limitations and outlined all aspects that fall with Freeman 2025 vision of bringing in green sustainable & creative new product construction into the market.




Kelly Bagnall, Esq.
Kelly Franklin Bagnall has represented hotel and resort owners and management companies nationwide in virtually all aspects of operational matters, including litigation, arbitration and attending to risk management and security issues. Kelly is a partner with the law firm of Holland & Knight, LLP, and is a member of the Academy of Hospitality Industry Attorneys, Meeting Professionals International, National Association of Credit Management, Professional Convention Management Association, and the State Bar of Texas.




Brian Baker
Brian Baker is Vice President of HighMark TechSystems and spent 17 years as Creative Director for MC² Atlanta. He has been designing environments since 1995. Brian studied design at the world-renowned Center for Creative Studies in Detroit, and received his bachelor's from Purdue. Brian has worked with many high-profile clients including Coca-Cola, Intel, Best Buy, The Home Depot, FedEx, Anheuser Busch, Philips, Michelin, Volvo, The Weather Channel, State Farm, and The Atlanta Braves.




Judi Baker-Neufeld
Judi Baker-Neufeld is Founder/President of TradeShows Plus!, a strategic marketing and creative resource for exhibitors who need to achieve business objectives, develop focused ideas and improve implementation and/or results for their tradeshow and event participation. TSP is instrumental in not only planning but also executing strategic and creative recommendations for improved results. Clients past and present include: JDSU(Viavi Solutions), Avid Bioservices, Kohler, Puerto Rico Convention Bureau, Tempur-Pedic, NEC, JCI, and Pratt & Whitney.




Matt Beck
With over a decade of design experience, Matt Beck began his career as a Yacht Designer where he specialized in the interior and exterior styling of large pleasure craft, some of which have won international yacht design awards. As Design Director at Exhibitus, Matt has created award-winning designs for clients including Kawneer and Yamaha. His presentations employ the use of collaborative design to strengthen brand message and ultimately inspire action in its attendees.




Emma Bica
Emma Bica is a Senior Marketing Communications Specialist at PeopleNet in Minnetonka, MN. At PeopleNet, Emma is responsible for the coordination, planning and execution of all tradeshows and events that company participates in, as well as internal conferences including an annual User Conference for upwards of 2,500 attendees. Emma also manages and monitors all social media accounts for PeopleNet. She has been part of the speaking faculty for EXHIBITORLIVE since 2013.




Benjamin Bothun
Benjamin is Head of Marketing at Expotechnik Global Exhibit Group based near Frankfurt, Germany. Born and raised in the Midwest, he packed up everything and moved to Europe after college to start his international career. He is a global marketing expert with over 20 years of experience in live communication and trend scouting and has collaborated with celebrities like Katy Perry and Georgia Jagger. Benjamin also sings in a Gospel choir and enjoys working out.




Susan Brauer, CME
Susan Brauer, CME. With more than 25 years of experience in face-to-face marketing, Susan has presented numerous workshops to help exhibitor and event marketers achieve more results-oriented programs. Susan's passion is to help organizations maximize their efforts by helping them build measurable strategies to achieve ongoing face-to-face marketing success.




Glenda Brungardt, CTSM Silver
Glenda a member of the corporate events team for HP Inc. and is responsible for Tier 1 tradeshows and events. She is part of an HP-wide network of event marketing and technical professionals that deliver consistent brand, messaging, experiences, and execution of tradeshows and events. We focus on identifying and driving economies of scale to generate revenue, increase productivity, and help improve HP's marketing investment around tradeshows/events.




Kim Burkus, CTSM candidate
Kim Burkus joined the Jack Morton team in 1996. As Director of Project Management, she oversees all Project Managers & Coordinators while implementing best practices in planning tradeshows & events, directing our internal teams, creating project plans & budgets, and making sure that we are successfully attending to the thousands of details that spell the difference between an event's success and failure. Prior to leading our Project Management Department, Kim was a Project Manager and Account Manager, handling programs for clients such as the Johnson & Johnson Diabetes Solutions Companies, eBay, inVentiv Health, Biosense Webster and Merrill Lynch.




Dax Callner
Dax Callner is the Chief Strategy Officer at GES Events, leading a practice that specializes in physical, digital and social media experience development, measurement & analytics. Callner has over 20 years of experience developing experiential marketing programs for some of the world's leading brands, including P&G, American Express, GE, eBay, MasterCard, Google, Intel, Microsoft, Pitney Bowes, Motorola, HP, Kraft, Bloomberg, the U.S. Census Bureau, Johnson & Jonson, Dell, JPMorgan, General Mills and Nestle.




Terry Campanaro
With more than 22 years of exhibit industry expertise, including experience on both the client and supplier side, Terry brings a wealth of knowledge to her role as Vice President Client Relations, Healthcare. Over the last 17 years with EG, now GES, Terry has worked in multiple capacities including marketing, sales management and client services. In addition, she has directly managed some of the company's largest global accounts including Wyeth Pharmaceuticals, Gambro Healthcare, Pfizer and Schering-Plough.




Ellen Campbell-Kaminski
Ellen Campbell-Kaminski is Vice President of Marketing for Exhibit Concepts, Inc. (ECI) with responsibility for branding, demand generation, content marketing, and analytics. Prior to ECI, Ellen held executive positions in marketing, strategy and business development for leading software and information services companies. Ellen holds a BA in Communications from the University of Pennsylvania and an MBA from Georgetown University. She taught at the University of Dayton and frequently speaks on transforming marketing and marketing effectiveness.




Adam Carnes
As a Senior Customer Experience Designer for Derse, Adam creates experiential programs that activate audience interest, awareness and engagement. He also leads the creative and technical development of Derse's experiential marketing solutions. Adam has over five years of experience in strategic design across advertising, branding, experiential design and exhibit execution. He holds a Masters in Exhibition Design from the Fashion Institute of Technology-SUNY in New York.




Corinna Chan
For two decades, Corinna has managed large trade show programs for Fortune 500 companies. She keeps her clients'​ goals and objectives as the drivers of strategy. Corinna has worked in Europe and the Americas as well as in the APAC region where marketers are coming to a new appreciation of trade shows. While traveling across continents and cultures, she has consistently maintained her clients' brand integrity. She holds a BA from San Francisco State University.




Katharine Chestnut Klang, CTSM Diamond
With 30+ years experience, Katharine started in advertising before transitioning to client-side marketing. Strategy and measurement of her own programs became a passion. Involvement at all levels of the creative and marketing process brings a practical working knowledge to every project. Experience in a variety of industries brings inventiveness to her solutions. A contributing writer and speaker for 20+ years along with marketing consulting and owner of an Atlanta co-working office.




Beth Clark
With 15+ years of experience in event marketing, Beth specializes in strategy and design, marketing, project management and execution of trade shows, seminars, executive briefing centers and hospitality events worldwide. As Sr. Marketing Manager at CenturyLink, a global communications, hosting, cloud and IT services company, Beth is responsible for dozens and dozens of global trade shows and events, and is passionate about using technology and digital storytelling to create dynamic and memorable experiences.




Francisco Collazo
Francisco "Paco" Collazo, general manager, SISTEXPO




Don Colliver
Don Colliver is a seasoned trade show presenter and owner of "Cirque To Work: Clown Techniques for Better Engagement." Don has worked with companies including IBM, Nike, Toyota, Novo Nordisk, HGTV, General Motors, Starbucks and HP. In addition, thanks to his performance background with world class entertainment companies including Cirque du Soleil, Second City and Blue Man Group, Don also brings a true artist's point of view, but always with the bottom line in mind.




Amy Connery
As director of culture and talent Amy's leadership and coaching efforts serve to support a diverse staff of high achievers to assure that their professional goals find alignment with our organizational vision toward quality, service excellence. Trained as a developmental coach, Amy provides insight and reflection for team members seeking to improve their performance and overcome obstacles.




Rebecca Coons
Rebecca Coons, President, Nalu Creative, has been in the live meeting/event industry since 1986. She has received numerous awards, serves on key industry associations, advises influential publications and has been a spokesperson at major events. In 2010 she launched her own firm, Nalu Creative, to create momentum and focus on refining guest experiences. Nalu is the perfect balance of creative solutions, unique entertainment, production design and technical expertise.




Marc Crosier
Marc Crosier offers nearly 20 years experience in Event Marketing. He started his career working at exhibit houses advising and servicing pharmaceutical, apparel, and electronics clients. For the past 14 years he has been working for medical device and healthcare financial companies providing strategic direction for their trade show and event programs.




Jefferson Davis
Jefferson Davis is President of Competitive Edge, a highly specialized consulting and training firm that helps businesses more effectively use tradeshows to support core business objectives and generate measurable financial value beyond cost. Since 1991, he's worked with hundreds of exhibiting companies from small businesses to Fortune 500, has trained over 100,000 marketing and sales personnel, and has helped clients generate over $750,000,000 in combined results.




Robyn Davis
After earning an Aerospace Engineering degree, an unexpected turn of events brought Robyn Davis to trade shows. Now, she teaches exhibitors how to make their trade show participation even more worthwhile through speaking, training, and consulting services. Robyn has received awards (like SLMA's "20 Women to Watch in Sales Lead Management"), written for reputable publications (like Exhibitor Magazine and Event Solutions magazine), and presented sessions at industry events (like HCEA Connect and IMEX America).




Steve Deckel, CTSM
Steve Deckel, CTSM, is a Vice President at Deckel & Moneypenny Exhibits and has over twenty years of exhibit design experience. He has worked with companies you have heard of like GE and Chevron, and a few you haven't heard of yet. After all this time in the industry he still can't juggle (not even scarves).




James Doucette
James Doucette, director, client services at Access TCA, describes himself as a marketer first. Having originally started at Access in 2010, James also spent three years with an advertising and digital marketing agency working on integrated campaigns for global customers. James relishes the opportunity to sit at the table with brand teams, and advocates including events as part of the greater communications mix. James holds a bachelor's degree from Stonehill College.




Nancy Drapeau, PRC
A 23-year market research veteran, 18 years in the trade show sector. As CEIR's Senior Research Director, she conducts industry wide studies on the exhibition industry, providing insights and advice for exhibitors and other industry stakeholders. She is an AC Nielsen Burke Institute trained focus group moderator, holds a BA in Government from Georgetown University and a Master in Advanced European and International Studies from l'Institut Européen des Hautes Études Internationales.




Alyssa Dver
As co-founder of American Confidence Institute, Alyssa collaborates with international neuroscientists, psychologists and high performance coaches. An in-demand speaker, author of 6 books including, "Kickass Confidence: Own Your Brain. Up Your Game.", "Kick Up Confidence" TV host, and go-to for NPR, CNN Money, Forbes, Entrepreneur, Fitness Magazine, etc. - Alyssa is the world's Chief Confidence Officer.




Joan Eisenstodt
Joan Eisenstodt founded Eisenstodt Associates, a DC-based meetings consulting and training company in 1981. Her experience with associations, corporations, hotel companies and DMOs, has been to facilitate and design meetings, conduct training, and negotiate contracts. Her passions and work have been recognized by MPI, HSMAI, PCMA, and NSA; as an inductee into the CIC Hall of Leaders, by PCMA's Foundation and IACC for her contributions to industry education.




Kevin England
Kevin England is the founder and CEO/President of Vonazon, a full service digital marketing agency that is constantly expanding to include some of the greatest marketing minds in the Southern California area - particularly when it comes to Marketing Automation. He has passed his expertise on marketing strategy, implementation, content creation, and best practices to countless marketers and serves as a trusted partner with some of the most powerful marketing applications available today.




Joe Federbush
President/Chief Strategist of EVOLIO Marketing, with over 20 years in the event marketing industry, Joe works with major brands like Intel, Microsoft, Philips, GE, and Symantec conducting research, measuring their exhibit and event success, and helping develop and execute impactful strategies worldwide. Joe delivers actionable insights that help companies execute more efficiently and deliver greater return on investment (ROI) and objectives (ROO).




Jennifer Fern
Jennifer serves as a Digital Marketing Manager and Digital Strategy Consultant at NX3 Corporation. With over twelve years of professional marketing experience under her belt, Jennifer specializes in email automation, digital strategy, customer journey, as well as website UX and management. She has a background working in companies of all sizes (and budgets) including Start Up, Fortune 100 and 500 institutions.




Tom Frisby
Tom Frisby is the EVP Expotechnik | member of ONE the Brand Alliance. During Tom Frisby's 25-year career, he's been called, Change Agent, Trend Setter and Rule Breaker. Hailed as an industry visionary, Frisby is a perennial speaker, moderator, faculty member and awards judge. His counter cultural approach to idea development has yielded some of the most dynamic and successful experiential marketing projects of the past two decades.




Robin Gathman, CTSM Candidate, CME
Robin Gathman, CME, CTSM Candidate. For the last 10 years Robin has worked for PLANMECA USA, Inc. as the Tradeshow and Special Events Manager. Tradeshows and travel have become her passion, as she delivers 85+ tradeshow events annually. She sits on six exhibitor advisory committees. Robin continues to improve the exhibitor experience as she consults with General Contractors and key dental associations. She has spoken to exhibitor groups on many subjects.




Jerry Gerson
Jerry Gerson lives in San Antonio, TX and has been a Corporate Trainer with marketech360 for the past 25 years. As an exhibit marketing consultant, Gerson brings more than 40 years of marketing and sales experience to his practice. Jerry works with a broad range of clients from Fortune 100 companies to small companies who are sharpening their competitive edge. His corporate marketing and exhibiting strategies contribute to his high-content seminars and workshops.




Rich Gilligan
In his career Rich has been fortunate to have the opportunity to gain experience in many diverse area's of Event Marketing. He has served in the role of Exhibit, Event, and Briefing Center Manager in the Telecommunications, Pharmaceutical, Finance, and High Tech vertical markets. Rich currently serves in the role of Strategic Buyer of Marketing Events for SAP.




Jim Gilmore
Jim Gilmore is co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive new ways of adding value to their economic offerings. He is co-author of "The Experience Economy: Updated Edition" and "Authenticity: What Consumers Really Want" as well his most recent book, "LOOK: A Practical Guide for Improving Your Observational Skills".




Marc Goldberg, CME
Marc brings his experience in exhibiting and business ownership /management to his workshops and seminars. In 1985, he founded Marketech360 that specializes performance improvement through training and measurement. He authored Small Doesn't Mean Second Rate, the Future of Healthcare Exhibiting is Learning, in 2016 published Strategic Trade Show Success and in 2017, Tips from SCORE - a guide for small businesses management. He created the first exhibiting measurement software - Measurement Made Easy.




Mim Goldberg, CME
Mim brings to her seminars a wealth of experience due to years spent as an educator, a co-owner of Marketech360 - a company specializing in exhibit staff training and performance measurement, and speaker at Exhibitor Live. She has trained staff ranging from Fortune 100 companies to entrepreneurial start-ups, providing skills and information that enabled clients to improve their results. Now as an associate, she continues to bring new thinking to those who attend her seminars.




Janet Good, CTSM Gold
An Account Executive of MC² for 20 years, Janet equally enjoys all aspects of the face-to-face marketing process: design, construction, project management, culminating in the delivery of integrated brand marketing strategies, working with client and internal teams to "make it all happen." She is a graduate of Drexel University where she earned B.S. degrees in Business Marketing and Commerce and Engineering. Prior to joining the trade show arena, Janet immersed herself in the advertising, publishing, and point-of-purchase display industries.




Ben Grossman
As a marketing strategist, Ben Grossman sits at the intersection of brand strategy, communications planning and marketing effectiveness. He has set strategy for brands including Subway, P&G, Liberty Mutual, PUMA, Fidelity Investments and Lady Gaga. He's spoken to audiences globally for major events and is the VP, Strategy Director at Jack Morton Worldwide (part of IPG). There, Ben leads the strategy team across major accounts, focusing on elevating the agency's work and its efficacy.




Kathleen Gunderson, CTSM Gold
Passion is a good descriptive of this 2012 Sizzle and 2015 All-Star Award Winner. Kathleen creates trade show programs that attract and inspire realtors to use Wells Fargo's mortgage services. With over 20 years' experience in corporate meetings, conferences, and events, she is driven to create memorable brand experiences. She served on the Advisory Board for Exhibitor Magazine, and is working towards her Diamond CTSM.




Jana Hallford, CTSM Diamond
Jana Hallford, CTSM, Diamond Level, got bitten by the trade show bug years ago. She enjoys advising CTSM Portfolio candidates, individually, and as a Portfolio Power Weekend Workshop staffer. Jana is Executive Producer and Director of Marketing for Swords & Circuitry Studios, an award-winning independent film production company and creative studio, and also serves as a trade show consultant.




Jeff Hannah
Jeff Hannah is VP of International Services, Commercial Interiors & Creative for Exhibit Concepts. He consults, writes, and speaks about engagement strategies, cultures, and trade show differences between countries. Having founded companies in the UK, UAE and the USA, he has produced trade show exhibits, interiors, and events in over 50 countries for many of the world's top brands. Hannah holds a BS in Industrial Design from Georgia Tech and blogs at www.GlobalExhibitor.com.




Susan Hansen
Susan Hansen, Senior Marketing Communications Specialist For over twenty years Sue has managed trade show programs for both large and small companies. Part of her responsibilities includes sourcing, renting, buying and/or rebranding exhibits. 2018 will be her fourth year attending ExhibitorLIVE and she is close to completing CTSM. Sue has done numerous internal presentations but her main area of teaching experience has been over thirty years of instructing Shotokan, traditional Japanese Karate to beginners.




Amanda Helgemoe
Amanda Helgemoe, founded Nuvista Event Management Services in January of 2000, a nationally recognized leader in show service management. The company specializes in labor (I&D), audio visual equipment rental. While serving on the E2MA board of directors, Amanda has served on several committees to help address Industry-wide issues and concerns. Amanda also serves on the board for the EDPA (Exhibit Designers and Producers) and is the Events committee chair for the EDPA Foundation.




Michelle Hernandez
Michelle Hernandez has over 17 years of high tech marketing experience. Currently, she is a Global Event Strategy lead at Cisco Systems - providing strategic planning and consulting services to optimize event outcomes and investments. Her previous employment history includes experience on both the client and agency side, including employment at IBM and George P. Johnson.




Matt Hill
Matt Hill has been speaking and training since 1983. He specializes in three areas: Exhibit Staff Training, Presenter Training, and Managing the Millennial Generation Training. He has trained over 60,000 people in the U.S. and around the world. Matt has been speaking at EXHIBITORLIVE for 15 years and his company, The Hill Group, has been exhibiting at the show for 20 years.




Jean Howard
A trade show and marketing industry veteran, Jean has a deep history of working with global brands and emerging technologies. As Account Director/Director of Business Development at TPG Trade Show and Event Marketing, Jean keeps clients' programs fresh and trendsetting by blending solid strategy with creativity. Jean has spoken at numerous industry events, including several past HCEA and EXHIBITOR events.




GV Iyer
GV Iyer is one of the pioneers in Retail Digital Signage and Interactive Digital Signage, having led various projects in this area for The Innovation & Development Center at Bank of America from 2001 to 2007, and continued developing innovative products in his current role with Prism Technologies. Mr. Iyer was also the co-author of the first white paper on Digital Signage published at the NRF annual convention.




Tiffany Jackson
Tiffany Jackson has over 12 years of experience in Marketing and Events. Over that time, she's spearheaded local, regional and global events for public radio, motorcycle rallies, school districts in Japan, eyewear companies trying to be cool and technology companies. She's an accomplished, resourceful marketer who enjoys building brands and perpetually operates outside the box. Her superpower is seeing the details even while zoomed out and focusing on how events fit into the big picture.




Jeff Janes
Jeff Janes is an executive creative director of experiential strategy for GES, Corporate Accounts. Janes is a recognized for leadership on many special projects including the recent successes at Super Bowl LI's Houston LIVE. Throughout his career, Janes has built a reputation as a trusted creative strategist while earning numerous industry awards. Janes has been a key member of GES' creative department for more than 20 years.




David Jenkins
David Ren Jenkins (aka the 'Lead Jedi') is a past top tier Franklin Covey Speakers Bureau speaker. David, or his materials, have trained over 20,000 individuals, including greatly enhancing sales in four major face-to-face environments. David teaches salespeople, booth staff, and companies to truly connect with 'prospects' and 'attendees' as people, and to create meaningful, trusted relationships of service that go far beyond a 'sale'. He has also contributed to articles in EXHIBITOR Magazine.




Felicia Kaban, (CTSM candidate)
Felicia Kaban (CTSM candidate) Worldwide Marketing Manager, Events & Conferences, Acclarent, Inc., a Johnson & Johnson company. Felicia began her career in the tradeshow industry in 2000 working with the Project Management team at Jack Morton Exhibits. In 2005, she transitioned to the client side, taking a position with Johnson & Johnson. In recent years she has transitioned into a more comprehensive event marketing role, managing a global presence at events and conventions.




Kimberly Kee
Kimberly is operations manager at AXS Group, a Denver-based destination management, entertainment, and event production company. Prior to joining AXS Group, Kimberly spent 11 years as president of Kinetic Events working with clients from a wide array of industries. With more than 20 years of experience in corporate event and trade show management, she has been referred to as the Evel Knievel of the event marketing industry, able to dual process with both sides of her brain to create memorable event experiences for her clients. She has been delivering educational content at Exhibitor Show since 1999.




Michael Klym
As VP Creative Director, Michael is responsible in establishing strategic direction and subsequent interpretations into three-dimensional environments ensuring objectives are met at the highest level. His focus in the area of brand marketing and corporate identity through design and digital integration has led him to produce international events and innovative environments for several Fortune 500 industry leaders. Michael is a graduate of Ontario College of Arts and Design University.




Deanna Krause, CTSM Gold
With over 17 years of marketing experience, Deanna Krause, CTSM, Gold Level, specializes in trade shows and marketing communications. Prior to becoming a consultant, Deanna led a 16-person team in the strategic planning and execution of over 400 trade shows and events annually. She holds a bachelor's degree in marketing from Arizona State University.




Arielle Langlais
Arielle Langlais, Senior Manager, Client Services, is responsible for the management of her clients' annual trade show and events budgets and calendars. She becomes familiar with client exhibit properties and facilitates both pre-show planning of logistics and show services and show site support. She coordinates creative, strategic, tactical and production resources to ensure the success of each event. Arielle received a BS from Bryant University and hopes to receive her CTSM certification in 2018.




Lisa Lawley, CTSM Diamond
Lisa Lawley, CTSM, Diamond Level, is a Senior Event Program Manager at Cisco, the worldwide leader in IT. Lawley has 20 years of industry experience overseeing exhibits for many of Cisco's trade shows and events, and managing the Cisco portables program. She received her CTSM certification in 2008 and her CTSM Diamond Level upgrade in 2012. She currently serves as an EXHIBITORLIVE Conference Advisory Board member, CTSM Portfolio Advisor, and CTSM Program Mentor.




Ivan Lazarev
Ivan Lazarev is president of ITN International, a marketing technology and services company for the trade show industry. Lazarev is a pioneer in the field of automated lead management on the Internet and touch marketing at events. He has provided solutions for HP, NetApp, USPS, Microsoft and others.




Scott Leech
Scott is currently senior partner of BrandSpeak Communications. With over 20 years' experience creating and producing live events, Scott combines fundamental and effective communication strategies with a deep knowledge and passion for the most cutting-edge technology. This unique perspective helps unlock the full potential of video, web, digital and live presentations by ensuring the technologies used to deliver the message don't lose sight of the fundamentals of good storytelling.




Katharine Lentini-Judah
Katharine Lentini-Judah is a storyteller who has helped to craft, curate and deliver the worlds most recognizable events, including @NBA All Star Weekend (2000-2009), @Olympics in Vancouver (2010) and @CES for Intel (2011-2017). Her experience in live event programming and entertainment spans 20 years and 12 countries.




G. Dan Lumpkin, CMC
Dan is a Certified Management Consultant, and operates his own management consulting company, Lumpkin & Associates. His lectures focus on organizational behavior, planning, research, training and management development. He is a member of the Institute for Management Consultants, The William Glasser Institute, American Society for Training and Development, and Society for Human Resource Management.




Doyle Martin
Doyle has seen the live event and exhibit industries come of age over the last 3 decades. Having served as a theatrical master electrician, concert lighting crew chief, lighting designer and programmer, digital content director, projectionist, system networking tech, technical director and production manager; he knows the live entertainment, exhibit and corporate meeting industry inside and out.




Roger May
Roger has spoken at many major healthcare conferences as well as EXHIBITORLIVE, Event Tech and Event Marketing Summit. Roger and his team's work have been recognized through numerous awards and recognitions such as the Event Marketer Event Technology Awards, Sizzle Award, and the BMA Marketer of the Year.




Cindy McCormick, CTSM
Cindy McCormick is a Global Convention Marketing Professional with more than twenty years' experience in global convention, meeting and event planning. She is an expert in helping companies find, define and maximize the value of their convention marketing channel. Currently head of Convention Marketing at Novo Nordisk, Cindy previously ran her own consulting firm working with several prominent companies in the pharma/biopharma space including Sanofi, Alexion, Dendreon and Leo Pharma.




Michael McMahon
Michael McMahon is the President/CEO of Hill & Partners Inc. Organizational leadership throughout his 25 years in experiential marketing has followed a common thread. Create a space and place where employees, partners, prospects and clients can be both true to themselves and genuine with others. His pursuit has lead to organizational programs created specifically to enhance our ability to attract untapped opportunity with the people and groups we encounter. The results can be personally and profesionally transformational.




J. Kismet Mikos, CTSM Gold
When I was first hired by Nordson Corporation, an industrial manufacturer based in Ohio, I knew they were involved with community affairs. I learned they had donated 10% or their North American profits back to the community since they were founded in 1954. This charitable giving has evolved to include multiple charities - both national and local. As a brand ambassador, I am constantly looking for new ideas to promote our brand in face-to-face experiences.




Bob Milam, (CTSM candidate)
Trade Show Bob is who you call when the people who lead your exhibit efforts need a boost. A past winner of EXHIBITOR Magazine's All-Star Award, he knows a few things about trade show performance. Bob has produced winning exhibit campaigns for the food ingredients, super-computing, cosmetics and computer graphics industries. Currently a blogger for EXHIBITOR magazine, Bob loves to see companies' exhibit programs blossom under the leadership of competent and confident Exhibit Managers.




Liz Nacron
At Live Marketing, Liz Nacron drives all phases of production and serves as primary creative liaison. She ensures program excellence and continually instills best practices across her entire team. Liz has been the lynchpin at the center of strategic concept development, production, execution, budgeting, and client service for a wide array of complex and robust event and tradeshow programs from concept inception to seamless onsite execution for a variety of Fortune 500 companies to start-ups.




Jan Nelson, CTSM Gold
Jan is the executive director of the Certified Trade Show Marketing (CTSM) Program. She has over ten years of marketing communication and trade show management experience. Nelson has a degree in education, over ten years of teaching experience and is one of the early graduates of the CTSM Program.




Eddie Newquist
Eddie is an award winning designer, filmmaker, industry innovator and inventor. He's responsible for GES' creative design studio and leads their global entertainment division. With over 25 years of experience, Eddie has led the creation and production of projects for partners such as Pixar, the Walt Disney Company, The World Trade Center, Warner Bros Studios, National Geographic, NASA and The History Channel. Eddie holds three patents for inventing technologies for Universal Studios Hollywood and Florida.




Jim Obermayer
James Obermayer is the publisher of the Funnel Media Group,LLC, which has as operating divisions the Sales Lead Management Association, Funnel Radio and the B2B Podcast Directory. He founded the world-wide 8200 member SLMA in 2007. Funnel Radio was founded in 2010. Obermayer also hosts two weekly c-level interview programs: SLMA Radio and CRMRadio.today. The b2B Podcast Directory was first published in August of 2017.




Maddie Ogren, CTSM
Maddie Ogren, Director, Client Services at Access TCA, is responsible for coordinating creative, strategic, tactical, and production resources to ensure that each exhibit or event project is delivered on time, on budget and on strategy. A CTSM graduate, Maddie received a BA from the University of New Mexico. Before joining Access, she was in charge of event marketing at United Way, and she also worked at WorldCare Clinical, a healthcare consultancy.




Trent Oliver
Trent Oliver is the co-founder and CEO of Blue Telescope, where for more than a decade she has developed and guided an in-house team that conceptualizes, designs, programs, and deploys award-winning technology-based exhibits. Exhibits have been created for clients such as Xerox, the National Museum of Mathematics, Liberty Science Center, Pfizer, Merck, and many more.




Christina Piedlow
With 15 years of experience working and managing extensive trade show programs for leading global brands, Christina's productive approach to experiential marketing always ensures a measurable, impressive outcome. As Executive Director for TPG Trade Show & Event Marketing, Christina's focus, drive, and passion for the events business fuels her ability to lead an incredible team.




Kelly Pisarev Lord, CTSM
Kelly Pisarev Lord is Manager of Marketing Communications for Avid Bioservices, where she leads integrated marketing campaigns and manages corporate events and trade show programs that promote Avid's contract biomanufacturing services. Kelly brings over 13 years' experience in the biotechnology industry and 8 years managing trade show programs, with expertise spanning formulation chemistry, production planning, cold chain storage and logistics, and marketing programs and trade shows.




Marc Pomerleau
Marc Pomerleau is Vice President of Global Strategy at FreemanXP where he works with association and corporate leaders to disrupt complacency, inspire change and design effective solutions for live events. Marc's experiences include serving as a Presidential Management Fellow (PMF), leading JV operations in China and co-founding three start-ups. Marc has an MA in Asian Studies and International Economics from The Paul H. Nitze School of Advanced International Studies (SAIS).




Lynn Reves
Lynn Reves spearheads the Results Division at Exhibitus to provide tools and consultation in helping clients measure exhibit program ROI and demonstrate value to corporate success. She has trained sales, marketing, design and service representatives since 1997, conducting mutliple training events each year. She has been a featured speaker at conferences across the US on topics ranging from incorporating Millennials into trade show strategy to the importance of developing a common design language with customers.




Steve Riches
Steve Riches is Principal at Laguna Displays, a full-service provider of exhibit solutions for U.S. and international trade shows and events. He has more than 20 years of trade show and event marketing experience, including international exhibiting and trade show program management. Steve is past President of the Experiential Designers and Producers Association (EDPA) Southern California Chapter. Steve was born in England and is multilingual, with fluency in French, Spanish, and English.




David Saef, CTSM Bronze, HMCC
David leads MarketWorks by GES, a team offering marketing and strategic services for corporate and organizer clients. Major services include strategies to target attendees, develop meaningful and memorable engagement pre- at- and post-show, execute effective sponsorships and capitalize on best practices and the latest industry trends. Key clients include Boeing, Bell Helicopter, Pfizer, Boehringer Ingelheim, and National Safety Council.




Victoria Scanga
Victoria Scanga is a Digital Community and Marketing Manager and Consultant with NX3 Corporation. She holds an MBA from Rutgers Business School and has been a marketing professional for over nine years. Victoria specializes in email automation, social media and community building strategy, and website design and management. She has a background working in companies of all sizes (and budgets) including nonprofit, start up, and Fortune 100 institutions.




Greg Schneider
Greg Schneider was previously the Director of Strategy for Dell's Global Events team and now leads Employee Engagement organization in the Chief Customer Office. Greg specializes in global event roadmap development, partner strategy, financials and measurement. He has more than 20 years of experience as a leader in the technology space, ranging from customer service, partner marketing, to merchandising and planning. He is passionate about business development and building a more efficient customer-focused approach.




Ian Sequeira
Ian Sequeira, EVP, Exhibit Surveys Inc., heads up research. He is a well-respected industry speaker, and an active member of IAEE, HCEA, MRA, and CEIR. Ian received a B.S. degree in Economics from Allegheny College, Meadville, PA., and an MBA from the American University in Washington D.C.




Allyson Shepherd
Throughout her 15-year career, Allyson has led strategic marketing for foreign and domestic conferences with up to 50,000 participants and has been a key innovator of experiential marketing metrics. In 2010, Allyson leveraged her experience with show organizers, exhibit and event agencies and corporations to establish Attendee Marketing Solutions, Inc., an event consulting practice focused on measurement and analytics. Allyson holds a BA in Writing for Film & Television and Political Science from Syracuse University.




Holly Sherrill
Holly Sherrill, President and CEO of Marketech360. Holly is a veteran trade show expert, bringing over 25 years' experience in experiential marketing to trade shows and events. Holly's specialties include; exhibit staff training, strategic planning and consultation, quantifiable objective setting, ROI tools and execution. Holly is a member of The NAWBO, Alabama Women Business Owners (AWBO) and The Women's Network (TWN). Holly holds an MBA from Mercer University in Atlanta, GA.




Todd Simon
Todd has designed and implemented highly effective sales and marketing presentations for all position levels including senior executives in companies such as 3M, IBM, BellSouth, Nortel, Allied Signal, Rocktenn, MC2, and Freeman for over 28 years. His extensive knowledge of Customer Experience Management (CEM), Digital Asset Management (DAM), and Sales Presentation Effectiveness Measurement allows him to tailor these sophisticated techniques to any sales and presentation challenge.




Lisa Sinicki
Lisa Sinicki, is a writer, artist and the self-proclaimed Queen of the Chronic Overthinkers. She held various sales and marketing roles in the exhibit industry for 25 years. She shares her cartoons at www.LisaSinicki.com.




Bill Smith
With a BA (Hons) Architecture from South Bank University, London, Bill has been responsible for developing strategies and content for the entire range of face-to-face opportunities including global trade show programs, user events, retail environments, mobile marketing, product launches, and social media toolkits. In addition, he possesses significant expertise in interactive technologies, lighting, AV, and communications platforms within event environment forums.




Marty Smith
Marty is considered a leading subject matter expert regarding Continuous Improvement (CI) in Purchase Experience environments. He attained the level of Lean Six Sigma Master Black Belt Sensei and is an expert in analysis and experimentation in these complex, chaotic environments. He has helped corporations implement CI methodology in areas ranging from accounting to warehousing in order to maximize return on investment (ROI). He has published THE NEW EXHIBITOR and Orange Belt for Exhibitors.




Pete Smith
Being called "one of America's leading personal and professional development coaches," Pete Smith is one of the most sought-after international speakers and trainers in the field of leadership, management, personal growth and development. His energetic, witty, and interactive style is complimented by his ability to provide practical takeaways that actually work, all while having a little fun in the process.




Dave Sparkes
Since graduating with an honors degree in engineering in 2000 I have specialized in the field of project and program management, firstly in the defense industry, and then within the exhibition industry as an employee of GES Over my twelve years with GES I have managed (from our office located in Sheffield, UK) trade show projects from initial concept to final delivery in various locations all over the world, working mainly with US defense companies.




Rick Stoner
As Director of Marketing at Derse, Rick Stoner leads all marketing efforts to help Derse achieve it's vision as the sought-after leader in driving face-to-face marketing success worldwide. He drives credible lead opportunities to the company to increase sales through content marketing with effective creative and analytical accountability. Prior to joining Derse, Rick worked for ten years at advertising agencies in Chicago and Milwaukee in social media, public relations and new business development roles.




Melanie Swanson, CTSM, Diamond Level, CMP
Melanie Swanson, Diamond-Level CTSM, CMP, MBA Melanie has more than 20 years of experience managing tradeshows and is active in the CTSM program as an exam proctor, portfolio advisor and member of the CTSM Ethics Committee. She serves on the EXHIBITOR Magazine Editorial Advisory Board and the EDPA Advisory Committee. Melanie holds an MBA from the University of Wisconsin-Madison and is the Tradeshow Manager for Matrix Fitness, the commercial equipment brand of Johnson Health Tech.




Mark Tedesco
Mark is the Creative Director of the Boston division of GES and responsible for a local, multi-disciplinary team of designers as well as the creative direction of network designers. Project responsibilities include design execution and creative direction of the design team and outside partnering agencies. Specialties include International and Domestic Health Care exhibiting, Experiential Interactive technology, and Trade Show and Event trends. Over 20 years of industry experience designing exhibit architecture and crafting experiential solutions.




Michael Thimmesch
For over 25 years, Mike Thimmesch has created and implemented innovative marketing, lead generation, and exhibiting strategies that profitably grow company sales and enhance brand and awareness. Thimmesch rose to Director level at Skyline Exhibits, where he helped generate over a half million leads, resulting in over $1 billion in sales. He published 11 industry white papers and eight exhibiting books, presented over 100 trade show webinars, and wrote over 200 exhibit marketing blog posts.




Dedra Thompson
Dedra Thompson is an innovative facilitator and training/development expert with over 15 years of experience working with professionals of all ages and backgrounds. As a Director of Learning and Organizational Development, she uses her skills to create specialized training & leadership programs that empower and inspire teams to grow and prosper. Dedra is passionate about fostering positive relationships and assisting her colleagues in identifying and strengthening unique skill sets that promote efficiency and professional growth.




Scott Tokar
Scott Tokar is a professional speaker, magician and the founder of Corporate-FX, Tradeshow Magic group. Since 1992, his company has helped hundreds of companies explain the features and benefits of their products using magic as a live communications medium in theater-style and aisle-view presentations worldwide.




Victor Torregroza
Victor Torregroza is Brand Experiences Program Manager, Global Event Marketing, for Intel Corporation. He is responsible for the strategic implementation of Intel's most dynamic trade show experiences. Victor is a passionate pioneer of experiential marketing at Intel and the architect of Intel's enhanced face-to-face experiential activations. He believes in keeping the experiences simple, authentic, shareable, and delightful. His mantra, 'we eat with our eyes', informs his passion for bold, breathtaking experience design.




Anne Trompeter
An exceptional visionary and a skillful communicator, Anne infuses fresh ideas and sound strategy into just about everything. She brings over 20 years of experience making creative dreams a reality for small innovators to Fortune 500 leaders. Her most innovative approaches-which include integrating technology and groundbreaking creative elements into a diverse range of event programs-have earned several client accolades and industry awards.




Ken Viscovich
Kenneth Viscovich is currently the National Representative for the United Brotherhood of Carpenters and Joiners of America. He has held this position for the past 35 years. He previously held many local and council positions in Northern California. For the past 27 years, he has been responsible for the trade show industry internationally. Kenneth has served as a board member of the Exhibitor Appointed Contractors Association, and is the Co-Chairman of the ESCA Labor Management Committee. He is responsible for the establishment of the Trade Show Industry Task Force. He was the 2007 recipient of the EACA Intrepid Award. He also received the 2008 IAEE Chairman's Award, which recognized him for his work in promoting a drug free work place. He has been instrumental in the development of industry specific training for the trade show industry, as well as continuing education for UBC carpenter members. He is responsible for instituting first of their kind Trade Show Conferences pairing Industry Leaders and Union Representatives to discuss current and compelling issues. Kenneth has also contributed to numerous articles and industry publications.




Matt Volk, CMP
J. Matt Volk, CMP is the Director of Conference Services for Northern Illinois University Outreach in DeKalb, Illinois. Mr. Volk has been involved with meetings and events for over twenty years working both as an event planner and as a supplier of products and services to the industry. He holds a bachelor's degree in tourism administration and a master's degree in convention management.




Gail Weinstein
As Vonazon's Director of Marketing, Gail Weinstein has extensive experience in some of the most cutting-edge marketing practices and platforms. However, Gail's true passion lies with Marketing Automation; she can always be found researching new methods and developing strategies to assist struggling marketing departments get their message out more effectively. Her dedication to success has been key to the tremendous expansion of Vonazon's Marketing Automation Professional Support Services department.




Jeannie Wert
Jeannie is Sr. Manager, Exhibits Management at Siemens Healthineers. She is responsible for the strategic program development and measurement strategy for many of the company's largest trade shows. Jeannie has worked in healthcare events and exhibits for more than 15 years and has served pharmaceutical and medical device organizations in the U.S. and global markets. Jeannie also serves as Vice President for The Healthcare Convention & Exhibitors Association (HCEA) 2017/2018 Board of Directors.




Brian West
I received my BA in Industrial/Scientific Photography and Color Technology/Lab Management from Brooks Institute of Photography in Santa Barbara, California in 1983. I have been involved in the commercial print business for the past 34 years. I have been with Freeman since 2005.




Mike Wohlitz
Michael Wohlitz, Senior Vice President of Event Services, provides project management support and creative solutions to the account ownerships teams within Freeman. In this role, Michael and his team help increase cohesion between Sales and Operations, serving as a helpdesk for the sales process including show advance, deal design and preproduction support. Additionally the team assists in melding the strategic and creative visions with technical specificity and executable solutions.




Lauren Wood
Lauren Wood is a Sales Manager at Hill & Partners, Inc a leading provider of Branded Environment Experiences. Prior to H&P Lauren supported a corporate talent provider to match organizations with high performing creative and marketing professionals. Her talents are centered on initiating high value experiences for key contributors in face to face marketing events, trade shows and private venue experiences.



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