THURSDAY  8:00 AM - 9:30 AM
Track: Management & Leadership
NEW!     
R405 
Digital Native Event Models and the Creation of Innovative Brand Experiences
Digital Natives (those born since we've had the internet) are revolutionizing event design and disrupting existing models in ways that will forever change our approaches to event experiences and sponsorships. Explore emerging Digital Native event trends and contrast them against traditional trade show models. You will:
•  Engage in different learning and collaboration formats to co-design cool and meaningful brand experience ideas for this powerful, new sector of participants
•  Experience new models of learning and collaboration
•  Gain perspective and insight on emerging Digital Native event models
•  Co-create innovative sponsor brand experience models
•  Emerge inspired and aware of both the challenges and opportunities of our future



FACULTY:
Marc Pomerleau
Marc Pomerleau is Vice President of Global Strategy at FreemanXP where he works with association and corporate leaders to disrupt complacency, inspire change and design effective solutions for live events. Marc's experiences include serving as a Presidential Management Fellow (PMF), leading JV operations in China and co-founding three start-ups. Marc has an MA in Asian Studies and International Economics from The Paul H. Nitze School of Advanced International Studies (SAIS).

Connect with Marc Pomerleau:
   





Join the EXHIBITOR Community Search the Site
TOPICS
Measurement & Budgeting
Planning & Execution
Marketing & Promotion
Events & Venues
Personal & Career
Exhibits & Experiences
International Exhibiting
Resources for Rookies
Research & Resources
MAGAZINE
Subscribe Today!
Renew Subscription
Update Address
Newsletters
Advertise
FIND IT
Exhibit & Display Producers
Products & Services
Supplier to Supplier
All Companies
Compare
Jobs
Get Listed
EXHIBITORLIVE
Sessions
Certification
Exhibit Hall
Exhibit at the Show
Registration
ETRAK
Sessions
Certification
F.A.Q.
Registration
FASTTRAK
Locations
Certification
Registration
CERTIFICATION
The Program
Steps to Certification
Faculty and Staff
Enroll in CTSM
Submit Quiz Answers
My CTSM
AWARDS
Sizzle Awards
All-Star Awards
Exhibit Design Awards
Portable/Modular Awards
Corporate Event Awards
NEWS
Associations/Press
Awards
Company News
International
New Products
People
Shows & Events
Venues & Destinations
EXHIBITOR News
© Exhibitor Media Group | The Leader in Trade Show and Corporate Event Marketing Education 310 South Broadway, Suite 101, Rochester, MN 55904 | (507) 289-6556 | Need Help? Ask Scott