MONDAY  10:00 AM - 11:30 AM
Track: Management & Leadership
CTSM     
M40217 
Basic Project Management and Reporting Skills
Many exhibit managers struggle with getting their arms around all of the details. In this session we will discuss how to apply project management techniques to trade show planning and execution. We'll explore communication processes, goal setting, team building and ways to allow others to follow your progress, along with:
•  The world according to Project Management Institute
•  Four areas for exhibit managers to consider
•  Effective organizational leadership
•  Task management and project tracking tools
•  Clearly and concisely reporting your results



FACULTY:
Jerry Gerson
Jerry Gerson lives in San Antonio, TX and has been a Corporate Trainer with marketech360 for the past 25 years. As an exhibit marketing consultant, Gerson brings more than 40 years of marketing and sales experience to his practice. Jerry works with a broad range of clients from Fortune 100 companies to small companies who are sharpening their competitive edge. His corporate marketing and exhibiting strategies contribute to his high-content seminars and workshops.

Additional sessions presented by Jerry Gerson:
S103 Setting Effective Objectives that PERFORM: The Thinking Strategy That Works




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