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EXHIBITOR FastTrak
CONFERENCE A – August 12 & 13
CHICAGO– ALL DAY TUESDAY AND WEDNESDAY MORNING
Tuesday, August 12 AM Wednesday, August 13 AM Thursday, August 14 AM
8:00-8:30am
Continental Breakfast/WELCOME

8:30-10:00am
20609 Show Operation Basics – Part I: Pre-Show Planning

323 Five Step High-Impact Pre-Show Marketing System

10:15-11:45am
20909 Show Operation Basics – Part II: On-Site Implementation

605 Design Elements That Impact ROI


11:45am-1:15pm
Peer2Peer Lunch Session
8:00-8:30am
Continental Breakfast/WELCOME

8:30-10:00am
327 The One Per Cent Solution: Ignore the Masses and Focus on Key Attendees

72009 Introductory Overview to Global Exhibiting

10:15-11:45am
111 Back of the Envelope Trade Show Economics

72109 Introductory Overview to Global Event Marketing

Register for Comprehensive Exam

Tuesday, August 12 PM Wednesday, August 13 PM Thursday, August 14 PM
1:15-2:45pm
118 Measurement and Analysis of the Purchase Experience to Improve ROI

227 How One Company Solved Its Marketing-Sales Gap Using Practical Process, Tools and Methods

3:00-4:30pm
416 Mastering the Meeting Maze

31209 Realizing Your Public Relations Potential

 

 
REGISTER FOR THIS CONFERENCE
CONFERENCE B – AUGUST 13 & 14
CHICAGO – ALL DAY WEDNESDAY AND THURSDAY MORNING
Tuesday, August 12 AM Wednesday, August 13 AM Thursday, August 14 AM

8:00-8:30am
Continental Breakfast/WELCOME

8:30-10:00am
327 The One Per Cent Solution: Ignore the Masses and Focus on Key Attendees

72009 Introductory Overview to Global Exhibiting

10:15-11:45am
111 Back of the Envelope Trade Show Economics

72109 Introductory Overview to Global Event Marketing


11:45am-1:15pm
Peer2Peer Lunch Session

8:00-8:30am
Continental Breakfast

8:30-10:00am
30809 Business Marketing Strategies and Trade Shows

525 Investing in Yourself – Marketing Your Program Internally

10:15-11:45am
61709 Graphics Boot Camp: What Every Event Manager Should Know

403 Making Your Sponsorship a Special Event


11:45am-1:00pm
Lunch
Tuesday, August 12 PM Wednesday, August 13 PM Thursday, August 14 PM
1:15-2:45pm
113 A Lead is Only a Lead if It Leads to Something

31109 How To Grow Your Brand: Incorporating Brand Marketing into Your Exhibit Program

3:00-4:30pm
325 Understanding Your Audience and Selecting the Best Venue to Maximize Return on Investment

410 Successfully Incorporate Celebrities and Entertainment into Your Events

1:00-4:00pm
502 Half-Day Workshop: Women in Command: A Business Guide for the Successful Woman

PROGRAM OPTIONS
(Note: FastTrak San Francisco is held Weds-Fri, not Tues-Thurs like the other FastTraks).
Rates
Basic Passport Conference A – (6 sessions - Tuesday all day and Wednesday a.m. sessions) $1040
Basic Passport Conference B – (6 sessions - Wednesday all day and Thursday a.m. sessions) $1040
Intercontinental Passport - Conference A – (8 sessions - Tuesday and Wednesday sessions) $1125
Intercontinental Passport - Conference B – (8 sessions - Tuesday p.m., Wednesday and Thursday a.m. sessions) $1125
Global Passport – (10 sessions - Tuesday, Wednesday, and Thursday a.m. sessions)
Save 10 percent if you register 30 days before the conference!
$1295
Global Plus Passport – (same as Global Passport, plus workshop)
Save 10 percent if you register 30 days before the conference!
$1440
A la Carte Options: Rates
Add Thursday afternoon's workshop to any Passport – (Workshop already included with Global Plus Passport) $360
CTSM Transcript Maintenance Fee – (all CTSM Candidates and registrants applying for CEU's) $90

A processing fee of $70 will be added to all conference registrations.
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