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EXHIBITOR MAGAZINE February 2005
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All-Star Awards
EXHIBITOR Magazine’s Seventh Annual All-Star Awards
Honoring the individual accomplishments of trade show and corporate event managers.

All-Star Awards
1-Percent Solution
Bob Milam of Kerry Americas ignores the masses and focuses on key customers — to the tune of $750,000 in sales.

All-Star Awards
ROI Reboot
Glenda Brungardt of Hewlett-Packard Development Co. initiates an automated measurement program on management’s dollar.

All-Star Awards
Software and the City
Leean Bradburn of SignalSoft Corp. creates an interactive exhibit that increases sales leads by 216 percent.

All-Star Awards
Online Anytime
Pat Reardon takes Cisco Systems Inc.’s Networkers Conference online to attract 300 new users and add value for existing attendees.

All-Star Awards
Keeping Score
Lisette Riveira of Florida Power & Light Co. trims her show calendar by 69 percent and boosts leads from zero to 200 per show.

All-Star Awards
Rerouting FedEx
Camille Ellison consolidates FedEx Corp.’s trade show program and increases sales leads by 500 percent.

Corporate EVENT Magazine

NOTICE: Beginning March 1, 2005, Corporate EVENT will be published quarterly and only available by paid subscription: 4 issues/12 months - $28. Subscription includes both print and unlimited online access for one year. 100% reader satisfaction guarantee. Click here learn more and to subscribe.

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EXHIBITOR
DEPARTMENTS:
Knight Errant
The Next New Thing

Help
Resources. Plus: Organizational Tools and Job Titles.

Ideas That Work
Hit the Slopes. Plus: Health-Care Bear, Room at the Inn, and more.

Exhibiting 101
How to Compile a Trade Show Bible

New Tools
The Industry's Hottest New Products

New Properties
$110,000 in New Exhibits

Plan B
Hair Tie. Plus: Out From the Shadows.

Ask Dan
How Can I Make a Good First Impression With Customers?

History
From Power Saws to Yahoo!