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Exhibit Design Mattel Puts Its Toys Away For 23 years, Mattel packed its exhibit with products at the Licensing International show. This year, the company switched its focus to branding. Outcome: booth traffic at the 2003 show went up 260 percent.
Portfolio Rad Reception Desks Take inspiration from these six reception desks that use creative shapes, colors, and designs to welcome exhibit visitors with open arms.
Events Vacancy A well-negotiated attrition clause could save you thousands of dollars.
