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EXHIBITOR eTrak
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THURSDAY, SEP. 21
2:00pm ET, 1:00pm CT,
12:00pm MT, 11:00am PT

Attendance for the full session is required for those who wish to earn CEUs and CTSM certification.


FACULTY

Todd Simon
Todd has designed and implemented highly effective sales and marketing presentations for all position levels including senior executives in companies such as 3M, IBM, BellSouth, Nortel, Allied Signal, Rocktenn, MC2, and Freeman for over 28 years. His extensive knowledge of Customer Experience Management (CEM), Digital Asset Management (DAM), and Sales Presentation Effectiveness Measurement allows him to tailor these sophisticated techniques to any sales and presentation challenge.

Session 301
Message and Media - An Overview of Presentation Delivery and Technology
Current technologies used in presentations provide dizzying options for exhibitors to deliver impactful content that drives action. How do you sort through the choices to produce highly effective content, presented through the right medium to optimize your message delivery? In this 'how-to' session, we’ll share how to make the right decisions. Learn:
•  How to decide what type of presentation to create
•  What technologies are available to maximize message delivery
•  Which technologies work best in specific situations
•  How to couple technology to message discipline
•  The proper hierarchy in terms of engaging visually and verbally
•  How to deliver only (and exactly) the right messages—in the best possible way


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