
THURSDAY, FEB. 15
2:00pm ET, 1:00pm CT,
12:00pm MT, 11:00am PT
Attendance for the full session is required for those who wish to earn CEUs and CTSM certification.
FACULTY
Jerry Gerson
Jerry Gerson is a seasoned marketing and training professional based in San Antonio, Texas and is Principal of The Gerson Group. As a professional trade show marketing consultant for 25 years, Jerry is known nationally and internationally. With 40 years of executive management experience, he developed major sales and marketing departments during his business career. Jerry is a recognized highly-rated ExhibitorLive Faculty instructor for 20+ years. His energetic and interactive style is enjoyable and memorable.
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Session 40218
CTSM
Basic Project Management and Reporting Skills
Many exhibit managers struggle with getting
their arms around all of the details. In this session
we will discuss how to apply project management
techniques to trade show planning and
execution. We’ll explore communication processes,
goal setting, team building and ways to allow
others to follow your progress, along with:
| • | The world according to Project Management
Institute
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• | Four areas for exhibit managers to consider
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• | Effective organizational leadership
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• | Task management and project tracking tools
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• | Clearly and concisely reporting your results
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1 of the 23 required sessions approved as part of CTSM, the industry's only university-affiliated certification program.
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This session is SOLD OUT.
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